Product Marketing Specialist EIMEA
vor 3 Wochen
Key Responsibilities:
- Developing Service Offerings: Collaborate cross-functionally to define and enhance Accuray service offerings, analyzing customer feedback, market trends, and service performance to propose new or modified service products.
- Primary Contact for Service Contracts and IB Upgrades: Act as first point of contact for configuration or compatibility questions related to service offerings and installed base upgrades.
- Unified Communication Strategy: Ensure consistent communication strategy for installed base customers, maintaining “One Accuray” consistency across all messaging.
- IB Upgrade Potential Assessment: Evaluate upgrade potential of installed base quarterly using agreed-upon methodology based on CRM data, and report findings during quarterly business reviews.
- Promotional Campaigns: Collaborate with commercial operations departments to define and implement promotional campaigns targeting installed base.
Requirements:
- Medical/engineering/biomedical science BS degree and a minimum of 2-5 years of experience in the medical field, ideally with innovative, high-cost, high-technology products.
- Product/service marketing experience required or service experience with a willingness to contribute to its transformation.
- Excellent communication skills and ability to develop positive business relationships with all functional areas within Accuray and the medical community.
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