Head of Marketing Partnerships

vor 2 Wochen


Zurich, Schweiz FIFA Vollzeit

**The **Position**: More than a job
- As the organiser of some of the biggest and most iconic sport events in the world we lead the way in the sport and event industry.
- We are now looking for a
- **Head of Marketing Partnerships** that is part of
- **FIFA** and supports us on our mission.
- The Head of Marketing Partnerships leads the team responsible for the relationships and account management of FIFA's key commercial affiliates (Partners, Sponsors, regional and event supporters).
- FIFA has the largest and most valuable global sponsorship program in world sport. This proven partnership leader is accountable for designing and implementing the strategy and framework to ensure world-class partner management & rights delivery across all FIFA tournaments and events.
- These are your key tasks:
- Lead and evolve FIFA's approach to Partnership Management anchored in a strategic relationship model that is pro-active and innovative.
- Foster, grow and strengthen the relationships across FIFA Commercial Affiliates' sponsorship management counterparts, activation teams and agencies.
- Identify & develop impactful marketing programs across multiple mediums (e.g. experiential, digital, retail, CSR, tech & innovation) that drive brand & business results for partners and elevates the fan experience at FIFA events.
- Lead the planning & delivery of key marketing rights & obligations for Commercial Affiliates across all FIFA tournaments, events and platforms in close collaboration with internal and external stakeholders
- Collaborate with the Partnership Sales team on negotiating Commercial Affiliate renewals, and support the sales process and onboarding of new partners.
- Develop strong understanding of commercial affiliates' core business priorities and marketing objectives to ensure optimum alignment, support and results.
- Ensure robust understanding across relevant teams of our Commercial Affiliates' specific product categories and competitive protections.
- Oversee the management, delivery and tracking of FIFA Commercial Affiliates' rights, assets and commitments across the term of contract.
- Lead the debrief and review process with partners following major tournaments and activations.
- Contribute to any contract updates & rights re-negotiations required with incumbent affiliates.
- Lead, support and develop a high-performing, positive and engaged team of partnership managers and account support staff.
- Implement and evolve department processes and systems to maximise efficiency & effectiveness.
- Manage relevant department and event budgets and forecasting.
- Contribute to event data, brand tracking and market and competitive analysis.
- Identify and shape collaboration and integration opportunities for commercial affiliates and FIFA.

**These tasks are a good start. Time will change. Take it and shape it.**

**Your **Profile**: Create something that matters
- We work hard at FIFA.
- We are dedicated, ambitious and innovative.
- And we respect our values. Always.
- For all roles, we seek talented people with an entrepreneurial spirit and a global mindset.
- The specific competencies and experience we require for this position are:
- 10+ years of experience leading a global sponsor management portfolio, rights delivery and client servicing for a major international rights holder
- Proven experience managing major partnerships across global territory and multi-term deals
- Extensive experience managing multinational partners, including having directly managed blue chip brand sponsors headquartered in North America, Europe and Asia-Pacific
- Proven experience managing and supporting contract renewals of major partnerships ( ie negotiated contracts over USD100m value)
- Track record of delivering rights and client servicing programs at major international events or tournaments
- 8+ years of leading and developing a large sponsorship account management team (>10 team members) who service a global portfolio of partners
- Experience also working 'client-side' within marketing, events or sponsorship at a global company or agency
- Previous experience working with and/or for any of FIFA's major global partners or sponsors will be viewed positively
- Cross-functional experience delivering marketing communications, activation programs, or event campaigns leveraging a mixture of online and offline channels, experiential, digital, social and traditional media
- Experience overseeing the campaign approval systems and processes for major global and local sponsor brands
- Experience managing complex stakeholder relationships at all levels including C-Suite
- University degree in relevant area
- Fluent in English, proficiency in any other FIFA language (F/ES/GER) is an asset
- Inspirational and motivational leadership style, with excellent team building, team management and development skills
- Willingness and ability to travel frequently and work across multiple time zones

**WE ARE FIFA** **:#ONETEAM
- We are FIFA, the glob



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