Head of Scientific Marketing

vor 2 Wochen

Zurich, Schweiz InSphero Vollzeit

Reporting to the CEO, you are responsible for driving the marketing activities within the company with a key focus on the development and implementation of a global marketing strategy. This includes the execution of state-of-the-art marketing techniques by targeting primarily pharmaceutical and biotech customers. The position requires running and implementing your own projects and designing campaigns jointly with the scientific team. In this role you will have a marketing manager reporting to you. Starting date: as soon as possible. Place of work: Schlieren, Switzerland.

Main responsibilities
- Development and implementation of a global marketing strategy with a strong focus on digital marketing to further strengthen the company’s market presence and position
- Drive and manage company campaigns and relationship marketing activities with other functions of the company, including sales and product management
- Act as a sparring partner to the business segment leaders; translate business needs into marketing initiatives
- Develop content for company marketing activities ranging from editorials, press releases, website, online advertising, social media, brochures, and other marketing collateral; assist with the review and editing of marketing materials as needed
- Manage a network of external marketing support agencies
- Regularly align, adjust, and revise the marketing calendar with the marketing team to ensure timely and flexible execution of tasks
- Adhere to budgets amongst assigned projects; monitor progress through KPI tracking and submit quarterly performance reports
- Actively promote and present InSphero to customers and external parties, such as media stakeholders and potential clients; help represent InSphero at European conferences and exhibitions as needed

Profile
- Degree in Life Sciences is required
- At least 2-3 years of marketing experience in Life Science sector with marketing campaign management experience
- Good understanding of current online marketing techniques and best practices
- Experienced in social media management (focus on LinkedIn and Twitter)
- Experience in campaign planning and execution
- Proven scientific writing skills and the ability to quickly capture new information and condense to a few important points
- Strong communication and presentation skills
- Creative and innovative team player with a hands-on mentality
- Strategic thinker and planner who takes decisions and is strong in execution
- English native speaker preferred or proficiency in English is a must
- Applicants must be either Swiss citizens, EU nationals or have the legal right to live and work in Switzerland

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