Global Communications Manager
vor 4 Wochen
As a key member of the Capri Sun Group Holding AG team, we are seeking a highly skilled and experienced Global Communications Manager to lead our global communications strategy. This role involves developing and executing comprehensive communication plans across all markets and channels, ensuring alignment with our overall brand strategies. The successful candidate will have a proven track record in managing digital and social media campaigns, as well as experience in agency handling and media management. In addition, this role will involve driving digital initiatives, including social media and SEO, and developing and implementing brand guidelines to maintain consistency across all markets.
Key Responsibilities
- Develop and execute global communications strategy
- Lead global communications and production agencies for all communication assets and local adaptations
- Develop and define media strategy
- Manage digital initiatives: social media, SEO, e-commerce strategy, local/partner support
- Develop/adapt and implement brand manual & CI to ensure consistency
- Lead the Digital Brand Hub
- Plan global annual brand communications & media, provide local guidance and set priorities
- Organize yearly global on-pack promotion
- Align global A&P budget cross-functional and support local markets as key contact for all communication matters
- Drive the use of new technologies, new ways of working, and AI
- Lead and mentor a small team
Requirements
- Relevant university education - eg. Business Administration with focus on Marketing
- At least 5 years of professional work experience in brand communications in a brand led FMCG company
- Prior work experience in an advertising agency is highly desired
- Experience in development of campaigns, agency handling and in media management
- Proven track record in managing digital and social media campaigns
- Growth mindset with a winning and inspiring personality
- Natural communicator and can connect easily with people of all seniorities
- Business fluent in English and have a good command over German
- Solid handling of MS Office and good knowledge of SAP
What you can expect
- Broad variety of tasks and freedom to act
- Plenty of opportunities to challenge and drive things forward
- Enjoying taking off together with motivated and professional colleagues
- The chance to shape a loved brand that makes people smile all around the world
- An established and growing company with a strong reputation
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