Marketing Content Manager, Robotics

vor 4 Monaten

Zurich, Schweiz ABB Vollzeit

**Marketing Content Manager, Robotics**:
**Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future. At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.**:
In this role you will be a part of the robotics demand generation team and will manage and create content strategies, plans and assets that position ABB robotics as THE partner for robotic automation. The location for this role is flexible globally with a slight preference for a European time zone.

**Your responsibilities**:

- Take a customer-centric / outside-in approach to creating marketing and sales content
- Work closely with the global, product line and business line marketing teams to generate creative marketing assets (video, graphics, copy, presentations, etc.)
- Act as a speaking partner to product communications as they develop new product assets
- Create and edit sales collateral
- Develop a targeted, measurable collateral strategy
- Working with communications team, communicate the content through new and existing channels
- Proactively find and drive new ways of promoting and positioning ABB Robotics
- Manage creative agencies

**Your background**:

- Approx 10 years of experience in marketing content creation and creative development for B2B technologies
- Native-level English language skills
- Action-oriented, strong attention to detail, able to take ownership of large and complex projects and see them through to completion with a high standard of excellence
- Experience in a highly matrixed organization and in coordinating with and working across geographies.
- Some design experience a bonus
- Practice in building and collaborating with formal and informal networks at all levels of an organization
- Strong business acumen, expected to develop a deep and sophisticated understanding of the business, the portfolio, trends and key decision makers/influencers, as well as an understanding of the key drivers for success
- Intercultural sensitivity and experienced in cross-functional, international collaboration and building strong personal networks
- Positive and passionate personality, with a strong drive to challenge the status quo and continuously improve things

**More about us**:

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