Marketing Communications Content Writer
vor 3 Wochen
**Marketing Communications Content Writer**:
**Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future. At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.**:
As a Marketing Communications Content Writer for the Smart Power Division, you will help to develop and execute our communications narrative. Working with stakeholders across the business, the Marketing Communications Content Writer will support key business initiatives, helping to build awareness of ABB Smart Power’s business strategy and solutions. We are looking for a hands-on Marketing Communications Content Writer to join a versatile global team, somebody who can dive in and deliver. With good understanding of digital communications channels in a B2B environment, we are looking for an effective collaborator, able to communicate technology clearly and identify opportunities to deliver our message in ways that engage our global audiences. Proactive, result-oriented with strong networking and organizational skills; keen attention to detail with outstanding story-telling skills; proven ability to work on manage several projects concurrently, as well as to prioritize as necessary. The role will report to the Marketing Communications Center of Excellence Leader and will coordinate closely with our External Communications team. Location: Global (London, Cary, or hybrid)
**Your responsibilities**:
- Contribute to the development and delivery of our external comms strategy with proofreading, copywriting and content production.
- Align with the division’s narrative framework and support others in delivering aligned, engaging content.
- Develop and author a variety of external communications including social media posts, innovation news, articles, talking points, marketing communications collateral, messaging maps and value propositions, customer stories and video content.
- Leverage existing online touchpoints and social channels to drive innovation in external communications.
- Publishing using ABB’s content management system
- Management of social media
- Liaise with colleagues across the organization to secure timely sign-off for projects
**Your background**:
- Degree in journalism or relevant field with minimum 5 years of relevant experience in communications
- Strong news and copy writing and editing skills
- Experience in technology writing or relevant B2B communications field
- Confidence in explaining technology to a range of audiences.
- Ability to develop effective, engaging content for experts and generalists alike
- Experience with software used by communications including Adobe Creative Suite, (Photoshop, Adobe Premiere), content management systems, and social media management tools would be considered a plus.
- Project management and cross functional communications experience / proven collaboration skills and a good team player
- Native English language skills. Excellent interpersonal, verbal and written communication skills.
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