Marketing Manager

vor 4 Stunden

Rotkreuz, Schweiz ELAN Personal AG Vollzeit

Our client Roche Diagnostics International AG is an international pharmaceutical company based in Rotkreuz. For a longer limited assignment we are looking for a

**Marketing Manager (M/F/d) 100%**:
**Background**:
You will be joining a team of passionate marketers who will partner with Core Lab Customer Area lifecycle teams and affiliates to drive the development of promotional marketing strategies for key product launches as well as prioritized on-market products. You will be responsible to ensure that the integrated global product marketing strategy is developed, tested, delivered to affiliates and measured. You will manage implementation across all channels as well as the interfaces with respective stakeholders. You will own promotional content creation and creative execution.

**Tasks & Responsibilities**:

- Serve as single point of accountability for marketing to the various Core Lab lifecycle teams including the International Business Leader (IBL) and International Product Managers (IPM) (partnerships with individual lifecycle teams will change over time depending on projects)
- Develop promotional marketing strategy (including communications plan, channel strategy, campaign mix, tactical plan) for key product launches and prioritized on-market products based on product/business strategy
- Define content marketing strategy by customer segment and serve as primary content creator
- Lead the creation, development and deployment of marketing tools and globally organized marketing activities in support of product portfolio
- Execute on promotional marketing strategy and manage implementation across all channels
- Serve as squad lead for promotional marketing strategy development, execution and implementation
- Provide strategic marketing support to Network Leads and Integrated Marketing Managers for key initiatives
- Develop messaging and serve as lead communicator of product positioning and branding
- Partner with brand managers to ensure brand consistency across marketing programs
- Establish and monitor metrics for evaluating the performance of marketing content/initiatives
- Manage agencies and vendors to deliver quality product and manage costs to a defined budget
- Collaborate with Dia and Group Communications as needed to provide information on solutions, new product launches, press releases, media kits, investor relations content and other relevant announcements
- Lead strategic direction of events, tradeshows, symposia, speaking engagements in support of CA promotional activities in collaboration with Global Congresses & Events team
- Establish best practices, ensure consistency and limit redundancies
- Ensure compliance with content review and approval process

**Must Haves**:

- University degree in Marketing or Business Communications; and/or in Sciences with relevant work experience in Marketing, MBA preferred
- Min. 3-5 years extensive experience in Product Marketing, Portfolio Marketing or Marketing Management or in Product Management in Pharma, Health Care, Diagnostics or Medical Devices
- Experience to support multiple product portfolios and leading multiple product launches
- Proficient in content creation including digital and social media
- Strong experience in working with affiliates and regions to deploy marketing campaigns
- Strong project management and critical thinking skills
- Expertise in channel marketing (multiple channels)
- Ability to manage multiple projects with content expertise
- Budget and resource management proficiency
- Very good IT skills in GSuite, MS Office; experience in Digital Marketing Tool, Graphic tools are a plus
- Excellent written and oral communication and presentation skills in English

**Information** **for you**:

- Start date: ASAP / 18.10.2021
- End date: One-year contract
- Home Office: Partly possible
- Personal and individual advice and support
- Fair and contemporary remuneration
- Further training opportunities via Temptraining
- Once the contract expires, we support you in finding employment solutions

**Interest aroused?**

**Ihr direkter Ansprechpartner**:
Deborah Frei

ELAN Personal AG
Frau Deborah Frei
Personalberaterin
061 336 33 33

  • Digital Marketing Manager

    vor 2 Monaten

    Rotkreuz, Schweiz ITech Consult Vollzeit

    **Project**: For our customer Roche Diagnostics Schweiz AG based in Rotkreuz we are looking for a qualified Digital Marketing Manager (M/F/d) **Background**: The Digital Marketing Manager oversees the strategic planning, development, and coordination of the digital marketing strategy, execution, and optimization to promote the sale of regulated IVD products...

  • Digital Marketing Manager

    vor 7 Monaten

    Rotkreuz, Schweiz Work Selection Vollzeit

    **Beschreibung**: For our international medical partner, Roche Diagnostics Int Ltd. based in Rotkreuz, we are looking for a qualified and motivated **Digital Marketing Manager** for one year with option for extension. Oversees the strategic planning, development, and coordination of all digital marketing strategy, execution and optimization to promote the...

  • Marketing Manager

    vor 3 Monaten

    Rotkreuz, Schweiz Sandoz Vollzeit

    Sandoz is going through an exciting and transformative period as a global leader and pioneering provider of sustainable Biosimilar and Generic medicines. By creating a new and ambitious path, it will provide a unique opportunity for us all, both professionally and personally. Join us, the future is ours to shape! As **Marketing Manager, **you are...

  • Global Marketing Manager Ris Healthcare Insights

    vor 2 Wochen

    Rotkreuz, Schweiz ITech Consult Vollzeit

    **Project**: For our customer Roche Diagnostics International AG based in Rotkreuz we are looking for a qualified Global Marketing Manager - RIS Healthcare Insights Solutions (M/F/d) **Background**: The Global Marketing Manager leads the development of innovative product marketing programs for a number of healthcare insights products. As a part of the...

  • Online Marketing Manager 80-100%

    Vor 7 Tagen

    Rotkreuz, Schweiz MOBILEZONE HOLDING AG Vollzeit

    Als Unterstützung für unser Marketing-Team sowie zur Weiterentwicklung unserer Onlineshops suchen wir an unserem Hauptsitz in Rotkreuz per sofort oder nach Vereinbarung Dich als: **Online Marketing Manager 80-100%****: Neben einem motivierten Team in einem dynamischen und schnellebigen Umfeld bieten wir dir: - Topmoderne Infrastruktur an zentraler Lage -...

  • Global Marketing Manager RIS Healthcare Insights

    vor 2 Wochen

    Rotkreuz, Schweiz ITech Consult Vollzeit

    Project:For our customer Roche Diagnostics International AG based in Rotkreuz, we are looking for a qualified Global Marketing Manager – RIS Healthcare Insights Solutions (m/f/d).Background:The Global Marketing Manager leads the development of innovative product marketing programs for a number of healthcare insights products. As a part of the Go-to-Market...

  • CRM Marketing Manager

    Vor 2 Tagen

    Rotkreuz, Schweiz MOBILEZONE HOLDING AG Vollzeit

    Als Unterstützung für unser Marketing-Team suchen wir an unserem Hauptsitz in Rotkreuz per sofort oder nach Vereinbarung Dich als **CRM Marketing Manager (m/w) 100%****: In dieser Rolle übernimmst du den Lead für die Koordination und Weiterentwicklung der CRM-Aktivitäten entlang der Customer Journey und trägst massgeblich zum nachhaltigen Erfolg von...

  • Marketing Operations Manager

    vor 2 Wochen

    Rotkreuz, Schweiz Work Selection Vollzeit

    **Beschreibung**: Für unseren langjährigen und bekannten Geschäftspartner, **Roche Diagnostics Schweiz AG** mit Sitz in Rotkreuz, suchen wir ab sofort einen motivierten und engagierten **Marketing Operations Manager **für einen temporären Einsatz von einem Jahr mit Option auf Verlängerung. In der Position Marketing Operations Manager werden Sie für...

  • Digital Marketing Manager

    vor 3 Wochen

    Rotkreuz, Schweiz Work Selection Vollzeit

    **Beschreibung**: For our international medical partner, Roche Diagnostics Int Ltd based in Rotkreuz, we are looking for a qualified and motivated **Digital Marketing Manager** for one year with option for extension. Oversees the strategic planning, development, and coordination of all digital marketing communications and content to promote the sale of...

  • Marketing Process Manager Contractor

    vor 7 Monaten

    Rotkreuz, Schweiz AlignTech Vollzeit

    **Join a team that is changing millions of lives.** Transforming smiles, changing lives. At Align Technology, we believe a great smile can transform a person’s life, so we create technology that gives people the confidence to take on whatever’s next. We revolutionized the orthodontic industry with the introduction of the Invisalign system, and we have...

  • Global Marketing Manager

    vor 2 Wochen

    Rotkreuz, Schweiz Work Selection Vollzeit

    For our international medical partner, Roche Diagnostics Int Ltd. based in Rotkreuz, we are looking for a qualified and motivated Global Marketing Manager for one year with option for extension.TasksMarket intelligence: Understanding the market and competitive environment, including user and buyer personas relevant for the development and commercialization...

  • Digital Marketing Manager

    vor 2 Wochen

    Rotkreuz, Schweiz Work Selection Vollzeit

    **Beschreibung**: For our international partner, Roche Diagnostics International Ltd. based in Rotkreuz, we are looking for a qualified and motivated **Digital Marketing Manager **for 12 months with option for extension. **Tasks**: - Create and own global digital marketing campaign strategies for seamless digital dialogues across the whole customer...

  • Marketing Manager in

    Vor 7 Tagen

    Rotkreuz, Schweiz Coloplast Vollzeit

    **Location**: Rotkreuz, CH **Job Family**: Marketing **Country/Region**: Switzerland Zum weiteren Ausbau unseres Erfolges suchen wir für die Vermarktung unserer Kontinenz Produkte zum nächstmöglichen Zeitpunkt - in Vollzeit - eine(n) Marketing Manager*in für die Betreuung der Handelsaktivitäten sowie der Patienten - und Fachverbände in der Schweiz...

  • Global Marketing Manager

    vor 1 Woche

    Rotkreuz, Schweiz Workmanagement AG Vollzeit

    Background:The Global Marketing Manager leads the development of innovative product marketing programs for a number of healthcare insights products. As a part of the Go-to-Market (GTM) Squad, this individual helps shape the product strategy, including ensuring a strong understanding of user and buyer personas, and a clear and differentiated product value...

  • Digital Performance Marketing Manager

    Vor 7 Tagen

    Rotkreuz, Schweiz MOBILEZONE HOLDING AG Vollzeit

    Als führender unabhängiger Schweizer Telekomspezialist bieten wir kompetente Beratung, umfassende Dienstleistung-en und ein lückenloses Gerätesortiment im Bereich Mobil - und Festnetztelefonie an. Mit rund 120 Verkaufsstellen sind wir für alle Netzbetreiber in der Schweiz der bedeutendste unabhängige Verkaufspartner. mobilezone bietet ihren Kunden...

  • Associate Director Commercial Marketing

    Vor 5 Tagen

    Rotkreuz, Schweiz AlignTech Vollzeit

    **Join a team that is changing millions of lives.** Transforming smiles, changing lives At Align Technology, we believe a great smile can transform a person’s life, so we create technology that gives people the confidence to take on whatever’s next. We revolutionized the orthodontic industry with the introduction of the Invisalign system, and we have...

  • Digital Marketing Manager:in

    vor 7 Monaten

    Rotkreuz, Schweiz Coopers Group AG Vollzeit

    ................ Would you like to plan, develop and produce digital marketing promotional campaigns to support product marketing, brand marketing, and sales efforts of an global player within the pharma industry? Then join our clients dynamic **Digital Marketing Team** and define together digital marketing objectives to translate strategies into digital...

  • Marketing Communications Project Manager

    vor 1 Woche

    Rotkreuz, Schweiz TD Synnex Vollzeit

    **Are you ready to make a BIG impact with TD SYNNEX?** In addition to a competitive benefits package, we provide our co-workers with opportunities to get involved in well-being seminars and programming, employee-led Business Resource Groups (BRGs), leadership development tracks, special industry events, and much more. ***Tech Data (ein TD SYNNEX...

  • Marketing Communications Project Manager

    vor 2 Wochen

    Rotkreuz, Schweiz TD SYNNEX Vollzeit

    **Are you ready to make a BIG impact with TD SYNNEX?** In addition to a competitive benefits package, we provide our co-workers with opportunities to get involved in well-being seminars and programming, employee-led Business Resource Groups (BRGs), leadership development tracks, special industry events, and much more. Tech Data (ein TD SYNNEX Unternehmen)...

  • Global Marketing Manager

    vor 1 Woche

    Rotkreuz, Schweiz Coopers Group GmbH Vollzeit

    General information:Start Date01.02.2025End DateTechnical End Date after 12 Months with extensionWorplace/Home Office:Rotkreuz, 60% Home Office possibleWorkload100%Background:We are looking for candidates with strong expertise in building and executing product marketing strategies and the ability to operate in a fast paced environment. The individual brings...