Manager CRM Development

vor 1 Woche


Zug, Schweiz JC New Retail AG Vollzeit

**Summary**:
**Join Our Team in Zug, Switzerland: Senior Manager CRM Development available**

Are you passionate about CRM and digital trends? We are looking for a dedicated Manager to develop and execute MarTech use cases. Be a part of our vibrant and young team in Zug, Switzerland, and contribute to our organization's commercial and retail operations and development across Europe.

**Your mission**:

- Core mission “Business Owner Bloomreach Exponea“ - Bridging IT Product Management and the business team, focusing on improving the CRM business processes and developing new MarTech use cases
- Holistic development, management and coordination of cross-channel CRM measures and campaigns to attract and retain loyalty program members
- Steering of proactive collaboration with specialist areas relevant to CRM area to develop and introduce new approaches and ideas, particularly in the MarTech context
- Regular briefings with CRM departments and marketing intelligence to analyze new potentials, including technical and commercial evaluation
- Strategic support for CRM partners

**Your profile**:

- Successfully completed studies in economics, business administration, international business, media and communication sciences, brand management or a comparable qualification
- At least 4 years of relevant professional experience in marketing, marketing strategy, customer relationship management, project management or brand management, preferably with a focus on customer retention and loyalty
- Experience in project management as well as successful execution of campaigns and projects
- Experience in the design, introduction and implementation of CRM models and customer segmentation
- Extensive knowledge of key CRM channels and their usability as well as relevant KPIs for campaign screening and optimization
- Analytical thinking and experience with relevant CRM tools
- Team player as well as the ability to work independently, result oriented, including can-do attitude
- Very good knowledge of MS Office
- Fluent in German and English
- Retail industry knowledge is an advantage
- Business travel (~25%), mostly to Düsseldorf

**Why us?**:

- Diverse projects for one of the most successful fashion retailers in Europe
- A dynamic working environment characterized by team orientation and a high level of personal responsibility
- Attractive workplace with dog friendly policy with a very good location
- Flexible working: Home office & office and bank swap holiday
- Travel and leave benefits, including the opportunity to work from abroad and REKA cheques
- Yearly holiday of 28 days
- Sports and Team offers to promote health and team spirit
- Engagement in cross-departmental projects, fostering collaboration and innovation
- Freedom and flexibility in work approach
- Corporate training initiatives to further enhance skills and knowledge
- A cross-cultural and multinational work atmosphere

**About us**:
Flat hierarchies, swift decision-making and an agile way of working characterize the new-work environment at JC New Retail AG, set up in October 2021. As an integral part of the Peek & Cloppenburg Düsseldorf Group, JC New Retail AG combines start-up vibes with the experience and heritage of a 120 years family business. Aligned with the ambitious goals of international expansion and digitalization, JC New Retai AGr combines central functions such as procurement, strategy and marketing that coordinate processes crucial for Peek & Cloppenburg Düsseldorf Group internationally.


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