Brand Communication Manager

vor 4 Wochen

Baar, Zug, Schweiz Capri Sonne Vollzeit
Job Title: Manager Brand Communication

We are Capri Sonne, a company that brings joy to children's lives around the world. With a presence in over 100 countries, we're committed to creating a healthier and greener world. Our Marketing Team in Baar, Switzerland is looking for a talented individual to join our team as a Manager Brand Communication & Media.

Job Summary

We're seeking a seasoned professional to lead our global communications strategy, drive digital initiatives, and develop brand guidelines. As a Manager Brand Communication & Media, you'll be responsible for creating and adapting communication assets for different markets and channels. Your expertise in social media, SEO, and e-commerce strategy will help us stay ahead in the market.

Key Responsibilities
  • Develop and execute global communications strategy
  • Lead global communications and production agencies for all communication assets and local adaptations
  • Develop and define media strategy
  • Manage digital initiatives: social media, SEO, e-commerce strategy, local/partner support
  • Develop/adapt and implement brand manual & CI to ensure consistency
  • Lead the Digital Brand Hub
  • Plan global annual brand communications & media, provide local guidance and set priorities
  • Organize yearly global on-pack promotion
  • Align global A&P budget cross-functional and support local markets as key contact for all communication matters
  • Drive the use of new technologies, new ways of working, and AI
  • Lead and mentor a small team
Requirements
  • Relevant university education - eg. Business Administration with focus on Marketing
  • At least 5 years of professional work experience in brand communications in a brand led FMCG company
  • Prior work experience in an advertising agency is highly desired
  • Experience in development of campaigns, agency handling and in media management
  • Proven track record in managing digital and social media campaigns
  • Growth mindset with a winning and inspiring personality
  • Natural communicator and can connect easily with people of all seniorities
  • Business fluent in English and have a good command over German
  • Solid handling of MS Office and good knowledge of SAP
What We Offer
  • Broad variety of tasks and freedom to act
  • Plenty of opportunities to challenge and drive things forward
  • Enjoying taking off together with motivated and professional colleagues
  • The chance to shape a loved brand that makes people smile all around the world
  • An established and growing company with a strong reputation

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