Brand Communication Manager
vor 4 Wochen
Wir suchen einen erfahrenen Brand Communication Manager, der unsere online und offline Marken-Kommunikationsstrategie im Kernmarkt Deutschland weiter voranzutreiben kann. Als Teil unseres Brand Communication Teams werden Sie gemeinsam mit unseren Agenturen und deutschen Lizenzpartnern die kommunikative Ausrichtung der Marke Mövenpick formen.
Aufgaben- Entwickeln und umsetzen Sie unsere Dachmarken Kommunikationsstrategie für den deutschen Markt.
- Konzipieren, gestalten und setzen Sie Marken-Produkt-Kampagnen und Social Media Kampagnen um.
- Planen, koordinieren und bewerten Sie verschiedene Kommunikationsmassnahmen.
- Messen, analysieren und optimieren Sie unsere Social Media Kampagnen.
- Erstellen Sie aussagekräftige Reports und helfen Sie uns, unsere Strategien kontinuierlich zu verbessern.
- Arbeiten Sie eng mit der Content- & Social-Media-Managerin zusammen, um relevante Inhalte für die richtige Zielgruppe zu erstellen.
- Hochschulabschluss (Bachelor/Master) und Weiterbildung im Bereich Online Marketing.
- Als Digital Native beherrschen Sie die gängigen und neuen Social Media Plattformen und kennen Facebook-Business Manager, LinkedIn Manager und Tools wie falcon.io aus dem Effeff.
- Die Mitverantwortung für Content Distribution & Performance Management über alle digitalen Kanäle (Website, meta, Pinterest, LinkedIn...).
- Mindestens 2-3 Jahre praktische Berufserfahrung in einem dynamischen Umfeld im Bereich Social Media auf Agentur- oder Kundenseite, bestenfalls im Bereich Food.
- Erfahrungen im oder mit dem deutschen Markt sind von Vorteil.
- Ein offenes und kollegiales Umfeld, in welchem Sie Ihre Leidenschaft für hochwertige Lebensmittel, Marke und Kommunikation im Team leben und den Unterschied machen können.
- Ein junges und motiviertes Brand Communication Team.
- Die Möglichkeit, unsere Marke im Kernmarkt Deutschland weiter zu stärken.
- Mitarbeiterrabatte bei unserem Partner.
- Neben dem üblichen Obstangebot ein Kühlschrank voller feinster Fine Food Produkte.
- Attraktive Fringe Benefits.
- Anständiges Equipment mit dem Sie auch die 2 Home Office Tage (pro Woche) gut arbeiten können.
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