Marketing Operations Manager

vor 1 Woche


YverdonlesBains, Waadt, Schweiz NetGuardians Vollzeit

Job Description – Digital Marketing Manager

We are seeking a highly skilled Digital Marketing Manager to join our team at NetGuardians, a leading FinTech company. As a Digital Marketing Manager, you will be responsible for developing and implementing a comprehensive digital marketing strategy to increase brand awareness and drive traffic to our company's website.

Key Responsibilities:

  • Manage the company's website and online presence, ensuring high-quality, engaging content that drives traffic and generates leads.
  • Maintain consistent brand messaging across all platforms.
  • Oversee the planning and execution of digital marketing campaigns, including email marketing, webinars, paid advertising, and content marketing.
  • Develop and implement an SEO strategy to drive traffic and revenue.
  • Monitor SEO performance and optimize user experience, lead funnels, and landing pages to increase interactivity and obtain high conversion rates.
  • Analyze the performance of marketing campaigns and provide regular reports to the leadership team.
  • Collaborate with other members of the marketing and product teams to ensure a cohesive and effective marketing strategy across all channels.
  • Work closely with the sales team to support lead generation and nurture existing leads.
  • Manage and grow the company's community, including moderating and engaging with community members, and developing strategies to foster engagement and loyalty.
  • Stay up-to-date on industry trends and best practices, and incorporate them into the digital marketing strategy as appropriate.

Requirements:

  • Bachelor's degree minimum.
  • First successful 3 to 5 years' experience in B2B marketing, ideally in software, technology, or financial services.
  • Excellent verbal and written communication skills in English. Native English speaker preferred. Additional language (French or German) is a plus.
  • Strategic thinking and planning.
  • Strong project management skills.
  • Experience with digital marketing tactics and channels, including email marketing, social media, and paid advertising.
  • Knowledge of web analytics and experience with data-driven decision making.
  • Familiarity with marketing automation tools.
  • Understanding of SEO and how to optimize content for search engines.
  • Experience with lead generation and conversion optimization.
  • Strong interest in banking, technology, and financial services.
  • Driven and flexible with a positive attitude.

At NetGuardians, we value creativity, collaboration, and a passion for innovation. We offer a dynamic and fast-paced work environment where you will have the chance to make a real impact. We offer competitive salaries, as well as opportunities for professional development. Join us and be a part of a team that is changing the way to fight financial crime worldwide.



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