MBA Recruitment Manager
vor 2 Wochen
As a key member of the University of St. Gallen MBA team, you will be responsible for managing and strategically planning all social media for the MBA program, with a focus on identifying storylines and creative ideation/conceptualization/execution that drives measurable engagement of MBA applicants.
- Develop and implement a comprehensive social media strategy to increase engagement and attract top talent to the MBA program.
- Manage and host in-person information sessions with prospective applicants in key recruitment geographies globally, including Switzerland, Germany, Austria, Italy, Spain, Greece, Eastern Europe, and countries in North America, Latin America, and Asia Pacific.
- Represent the MBA program at international recruitment fairs and conferences, such as those organized by QS, Access MBA, MBA Tour, E-fellows, and other providers, to answer questions from prospective applicants about the MBA program curriculum, career outcomes, financing options, and other topics that are influential to enrollment decisions.
- Review and evaluate applications, including verifying transcripts, work experience, references, standardized test scores, English test scores, conducting and scoring case-based interviews on Teams, and participating in decisions regarding offers of admission and scholarship.
- Manage the CRM system to track and communicate with leads and applicants, achieving key conversion metrics and ultimately enrolling full classes of the highest quality students possible.
To be successful in this role, you will need:
- A Bachelor's degree is a must, with a Master's degree being a plus.
- At least 2 years of work experience in recruiting applicants for a Top 100 ranked MBA program with a tuition level in excess of CHF 50'000.
- A general understanding of the education environment is required.
- A minimum of 8 years living & working experience in key recruitment geographic regions (Western Europe, Eastern Europe, Asia, China) to resonate with our candidates and to interact respectfully with people across diverse cultural and ethnic backgrounds.
- At least 5 years of successful experience in representing at international events and fairs and establishing new client relationships.
- At least 1-2 years profound experience working with social media as a creator (filming, editing, copywriting, managing accounts) and demonstrated willingness to star in the content (speaking to camera, interviewing on camera, recording voiceover, etc.).
- A proven track and success record of gaining followers as potential candidates for an MBA program through social media channels.
- Demonstrated track record to meet competitive monthly and yearly recruiting targets tied to revenue and rankings and to cope with uncertainty and pressure.
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