Senior Marketing Messaging Specialist
vor 1 Monat
Job Summary:
We are seeking a highly skilled Senior Marketing Messaging Specialist to join our team at Johnson Controls. As a key member of our marketing team, you will be responsible for developing and implementing effective marketing messaging strategies that drive business growth and customer engagement.
Key Responsibilities:
- Develop and execute marketing messaging strategies that align with our business objectives and customer needs.
- Collaborate with cross-functional teams to ensure consistency and effectiveness of marketing messaging across all channels.
- Conduct market research and analysis to stay up-to-date on industry trends and customer preferences.
- Develop and maintain a deep understanding of our brand and its unique value proposition.
- Work closely with our product management and commercial teams to ensure that marketing messaging is aligned with product and sales strategies.
- Develop and maintain a library of marketing messaging assets, including value propositions, product descriptions, and sales sheets.
- Provide training and support to sales teams on marketing messaging and sales strategies.
- Stay up-to-date on industry trends and best practices in marketing messaging and communications.
Requirements:
- Minimum of 10 years of experience in marketing messaging and communications.
- Proven track record of developing and executing effective marketing messaging strategies that drive business growth and customer engagement.
- Strong understanding of marketing principles, including segmentation, targeting, and positioning.
- Excellent written and verbal communication skills, with the ability to communicate complex ideas in a clear and concise manner.
- Ability to work effectively in a fast-paced environment and prioritize multiple projects and deadlines.
- Strong analytical and problem-solving skills, with the ability to analyze data and make informed decisions.
Preferred Qualifications:
- Experience working in a global environment and collaborating with cross-functional teams.
- Knowledge of marketing automation platforms and tools.
- Experience with data analysis and reporting.
What We Offer:
Johnson Controls offers a competitive salary and benefits package, as well as opportunities for professional growth and development. We are an equal opportunities employer and welcome applications from diverse candidates.
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