Trade Marketing Professional

vor 2 Wochen

Zug, Zug, Schweiz JC New Retail AG Vollzeit
Key Responsibilities
  • Activation, Campaign & Promotion Integration: Translate yearly, quarterly, and monthly marketing campaigns into daily operations for Stores, eCommerce, and Media channels.
  • Cross-functional Collaboration: Collaborate with Marketing, Merchandising, as well as Store, CRM and eCommerce teams to align efforts with commercial and brand objectives and to ensure flawless campaign execution.
  • Performance Tracking & Optimization: Analyze campaign performance, focusing on ROAS, conversion rate, and overall impact on top and bottom lines. Optimize tactics and processes based on insights.
  • Financial & Tactical Acumen: Apply strong financial and analytical thinking to drive campaign effectiveness and achieve business objectives.
  • Retail Communication Expertise: Demonstrate deep knowledge of retail communication across various media types, including dialogue and classic advertising.
  • Process Transformation: Lead efforts to analyze and improve the current trade marketing approach, ensuring it evolves to meet modern fast-paced standards and enhances the customer experience across all channels.
  • Customer Acquisition & Engagement: Develop trade marketing strategies that support customer acquisition and deepen engagement across stores, eCommerce, and app platforms.
Requirements
  • Professional Experience: Three years of relevant professional experience in the field of eCommerce, Digital Marketing, CRM or a comparable professional field.
  • Teamwork Skills: Ability to work independently, results-oriented, and willingness to work hard.
  • Degree: Degree in business administration or economics with a focus on Marketing, CRM or a comparable qualification.
  • Language Skills: Fluent in German and English.

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