Conversion Rate Optimization Manager

Vor 2 Tagen


Zurich, Schweiz SMG + FinanceScout24 Vollzeit

Company Description
**Welcome to SMG Swiss Marketplace Group AG**
We are a pioneering network of online marketplaces and a leading European digital company that simplifies people's lives with forward-looking products.

**Become a part of our winning team at SMG.**
We hire the best digital talents to meet the highest demands of our users and customers in Switzerland. In return, we offer you an attractive, innovative, friendly and fast-paced work environment where you can reach your full potential, achieve your goals, and your successes are celebrated.

**Job Description**:
FinanceScout24 is the start-up within SMG with around fourty dedicated colleagues in Switzerland, Germany and Serbia. We are fast, we have lots of ideas and we also sometimes do things that don’t work out. But we focus on our successes and on growing together every day: As a team, as a business unit within SMG and on an individual basis.

**Need more facts? Here we go, in this role you will**:

- Analyse the customer journey and identify the areas of opportunity, from landing pages to complete funnels
- Build and own the backlog of ideas, prioritise them together with the teams and feed them into the backlog
- Define hypothesis, build the test setup and ensure the execution
- Collect the results, provide the analysis and come up with proposals of final implementations
- Collaborate closely with the FinanceScout24 product and data analytics teams (Product Managers, Product Designers, Software Engineers and Data Engineers)
- support the growth with concrete measures
- Constantly improve the existing products
- Improve conversions from landing page through the product funnels

**Qualifications**:
**Who you are / What you bring**:

- Experienced in experimentation, funnel analysis and conversion optimization
- Experienced with A/B testing frameworks
- Knowledge in psychological patterns to understand the users and their needs
- Knowhow in Online-Marketing and E-Commerce
- An understanding of marketplace eco systems
- Fluency in English and German, both written and verbal
- Experienced with agile teams (z.B. Scrum)
- Interest in user research
- Bachelor or similar in either economics, psychology or IT

Additional Information
**Benefits you’ll love**:

- 6 weeks of holidays (with the possibility to buy up to 10 additional days)
- 40-hour week (flexitime with a cap at 45 hours We take work-life balance seriously)
- 4 months' notice after the probationary period
- SBB Half-Fare Card
- You travel 1st class between SMG sites in Switzerland
- 18 weeks maternity and 6 weeks paternity leave (also in case of adoption)
- Professional accident and supplementary insurance (100% covered by SMG)
- No fixed office days (you work where you feel most comfortable)
- Independent counselling centre for personal and psychological problems
- Gender-neutral fair pay with clearly defined career profiles
- Choose your hardware (Mac Windows or Linux + 2 monitors for home)
- Choose your mobile phone (iPhone, Samsung, Pixel)

**About Us**

**SMG Swiss Marketplace Group Ltd. is a pioneering network of online marketplaces and cutting-edge European digital company that simplifies people’s lives with innovative products.**

SMG Swiss Marketplace Group Ltd. provides customers with the best tools to meet their life decision needs. The portfolio includes Real Estate (ImmoScout24, Homegate, Immostreet.ch, home.ch, Publimmo, Acheter-Louer.ch, CASASOFT, IAZI), Automotive (AutoScout24, MotoScout24, CAR FOR YOU), General Marketplaces (anibis.ch, tutti.ch, Ricardo) and Finance & Insurance (FinanceScout24). The company was founded in November 2021 by TX Group AG, Ringier AG, La Mobilière and General Atlantic.



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