Director Patient Engagement Strategy, Cardiometabolic Marketing, Io-so
Vor 3 Tagen
Director Patient Engagement Strategy, Cardiometabolic Marketing, IO-SO
**Category**:Commercial Marketing
**Location**:Zurich, Switzerland Zurich, CH
**The Position**
- As the Director Patient Engagement Strategy, Cardiometabolic Marketing you will lead the cross-functional matrix team in delivering the patient engagement strategy for IO. Concretely, you will:
- Create and manage patient journeys in top markets with IOSO, Regions, Affiliates, and HQ.
- Analyze, identify, and drive areas of opportunity for growth or resource allocation.
- Set direction, develop skills, coach, and guide Regions and Affiliate managers.
- Lead capability building together with regions for patient engagement.
- Create operationally useful frameworks for affiliate patient journeys in top markets.
- Drive insights to ensure impactful decision-making and prioritization.
- Lead and challenge patient engagement projects, ensuring alignment with corporate objectives.
- Secure endorsement by relevant senior management stakeholders and boards.
- Continuously improve project execution, optimizing resources and quality of deliverables.
- Ensure high visibility of projects and regular communication with team and stakeholders.
- Shape stakeholders’ perceptions to support new strategic initiatives and solutions.
- Encourage teams to develop strategic “win-win” solutions.
**Qualifications**
- A master’s degree in Life Sciences, Business, or Marketing, or equivalent.
- Hands-on experience with key digital marketing tools such as Google Ads, Adobe Analytics, Google Analytics, and Social Media Analytics.
- Expertise within patient & consumer-like engagement within Rx.
- A minimum of 10 years of commercial experience.
- Proven track record with patient strategy.
- Experience within the Pharma industry is crucial.
- Cross
- functional, international experience.
**About the Department**
- We are excited to announce the merger of our Medical and Marketing departments into a single, unified unit. This strategic integration is designed to ensure the development of consistent, competitive, and scientifically sound messaging across a broad range of therapy areas. By bringing these two functions together, we aim to foster seamless collaboration and drive continuous differentiation from the competition.
**About the department**
- Headquartered in Zurich, International Operations (IO) covers 22 time-zones and has over 14,000 employees around the world working passionately to change over 20 million patients’ lives each day. As a key driver of Novo Nordisk’s growth, and a geographical scope of 5 Regions covering 194 countries, IO offers a dynamic environment and a world of opportunities.
**Working at Novo Nordisk**
- At Novo Nordisk, we aim to hire the best talent and support their development by acting as a Talent Incubator. To ensure the development of our high potential talents at Novo Nordisk, the IO-SO Office in Zurich serves as a Talent Hub which offers employees the opportunity to gain exposure to and experience in the strategic office and establish their international network, before moving on to positions in global, the regions and markets where they can share their expertise and make space for future talents to have an opportunity to experience rotations. For a position like this, international mobility within a time horizon of three years is a requirement.
**Contact**
**Deadline**
- We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.
- At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we’re life changing.
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