Manager of Campaigns
Vor 7 Tagen
Are you a passionate and experienced Campaigns and partnerships specialist?
**ABOUT US**
The WHO Foundation, launched in May 2020 and headquartered in Geneva, was created as an independent Swiss foundation affiliated with but independent of WHO. Its mission is to mobilize greater private capital and partnership to advance the mission of the World Health Organization (WHO), enabling catalytic impact on the people whose lives rely on WHO’s work and facilitating innovation to maximize the impact of the resources we invest.
The WHO Foundation was therefore created as an independent Swiss foundation affiliated with but independent of WHO to marshal new resources from philanthropists, foundations, businesses, and individuals to support its mission: promote health, keep the world safe, and serve the vulnerable. WHOF is a nexus for unique opportunity in global health, facilitating game-changing opportunities between the private sector and WHO. Our focus is on mobilizing grant income, shared value partnerships, and investment to power WHO’s work.
**PURPOSE**
The WHO Foundation is building its capacity to mobilise resources from private sources including philanthropists, businesses, and the general public. The campaigns team works on creating innovative opportunities to engage consumers with the WHO Foundation’s thematic areas. These campaigns are meant to primarily raise resources towards a specific thematic area while also increasing awareness of the WHO Foundation and the work of the WHO. These campaigns are amplified online and offline with the support of talents and business networks who are aligned with the Foundation’s vision and seek to leverage their influence to support the campaign.
The Manager of Campaigns will work under the leadership and guidance of the Director of Campaigns to outline the approach, objectives and budgets for each campaign. The Manager of Campaigns will work with the Director of Campaigns to outline the approach, objectives and budgets and be responsible for overseeing their execution, ensuring alignment across teams (communications, partnerships, philanthropy, operations) coordinating key activities and relevant service providers to campaigns.
**REPORTS TO**
The Manager of Campaigns will report directly to the Director of Campaigns.
**ACCOUNTABILITIES & FUNCTIONAL RESPONSIBILITIES**
- Report to the Director of Campaigns to ensure activities are aligned to overall strategic objectives
- Contribute to the strategy of public giving (digital and offline) led by the Director of Campaigns which serves to recruit and retain loyal individual donors, moving them through a donor journey that builds a lasting connection with WHO Foundation and ensures their retention
- Identify and develop new opportunities for public giving campaigns
- Develop and monitor all key performance indicators and analysis to support and inform the strategy (digital and offline) of individual mass giving and its implementation
- Manage the coordinators and external service providers to ensure smooth execution of the digital strategy of individual mass giving
- Work closely with other teams within the Foundation (development and operations) and WHO as needed on setting up new campaigns
- Oversee and coordinate multiple campaign initiatives simultaneously
- Act as a potential focal point on for the campaign activities across the organisation
- Represent the specific campaigns in external events and forums
- Directly manage the relationship, budgets, and quality of work with designated media agencies, service providers and consultants engaged to support paid search and social advertising activities globally.
- Contribute to maintaining a central knowledge repository on paid social media advertising and digital fundraising, by adding best practices, use-cases, standard operating procedures and informational articles.
**PROFILE**
- Advanced academic background in international development, social sciences, global health or equivalent
- 3-5 years of experience in consumer-facing initiatives, fundraising, campaigns, public-private partnerships, and marketing
- Fluency in English (excellent verbal and writing skills) is essential, French is desirable
- Strong project management skills to keep activities on track and meet goals and objectives
- Ability to work with multidisciplinary team members
- Experience with emergency fundraising, public giving, employee engagement and monthly giving programmes
- Experience and expertise in developing and implementing innovative, integrated direct response strategies that have resulted in measurable and significant growth in net revenue and donor base
- Relevant professional experience in private sector fundraising and partnerships with exposure to an international environment, B2B2C fundraising and/or with humanitarian organisations
- Demonstrated ability to work independently and to motivate others.
- Knowledge and interest in global health
- Good interpersonal, network
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