Digital Marketing

vor 2 Wochen

Nyon, Schweiz InterSoccer Vollzeit

The core role of the Marketing Digital Coordinator is to optimise revenues & brand awareness in relation to InterSoccer Football Courses-Camps for Children through Marketing & Digital platforms, targeting our key audience in our main Swiss regions.

Reporting to the CEO, the Marketing Coordinator aided by a small internship team will need to deliver strategic campaigns & promotions from briefing to delivery. Full-Time Position based in Nyon to start approximately March onwards, great job for younger person with 2-3 years Sales/ Digital Marketing experience. Person should live within easy commute to Nyon.

**Key responsibilities include;**

**Digital Marketing**:

- Create strategies to drive sales, revenue & awareness through digital marketing tools
- Implement monthly social media plans to increase awareness of InterSoccer
- Utilize social media platforms to engage with customers & grow brand reputation.
- Monitor & report on key metrics such as website traffic, conversion rates, & ROI.

**Website Management**:

- Regularly review/update website content to ensure all information is accurate, relevant & aligns with the company's brand & messaging guidelines.
- Ensure the website is user-friendly & easy to navigate, with clear call-to-actions & accessible info
- Implement/monitor website analytics to track visitor behaviour, website performance, & inform optimization efforts.
- Implement best practices for SEO, such as keyword research & targeting, on-page optimization, & link building, to improve the website's visibility & ranking in search engine results pages.

**Research**:

- Analyse results & performance on a monthly basis to help improve future strategies
- Research & update all key markets in relation to contacts & databases

**Project Management**:

- Devise, Plan & Implement marketing & promotional campaigns for all key regions/venues to increase bookings/revenues for company’s key Football products
- Create weekly/monthly/yearly plans for the marketing department to achieve objectives

**Content Creation**:

- Develop/implement a content strategy that aligns with the company's goals & objectives
- Monitor the performance of content & adjust strategies as needed to achieve desired results, such as increased engagement & conversions.
- Create/Approve flyers for Courses/Camps & other print advertising.
- Produce/edit video content for social media platforms.

**Business Development**:

- Develop new business relationships with Schools, Universities, Companies, Football Clubs/Associations & other marketing platforms in different regions
- Create sponsorship packages & look to attract new sponsors to support children’s football

**Recruitment**:

- Implement recruitment drives to find new interns to help strengthen the marketing team

**Experience required**:

- At least 2-3 years’ work experience in Sales/Marketing/Digital marketing
- Excellent Digital Marketing knowledge & strong skills across all social media platforms
- Good knowledge of SEA/Meta ads
- Great understanding of research & consumer behaviour
- Experience in leading & managing a team with ability to handle pressure during busy times
- A leader, motivator, able to drive projects forward & achieve set objectives & sales targets
- Organised with strong attention to detail & the ability to multi-task & work quickly
- Excellent written & spoken communication skills
- Good knowledge of Children’s market
- Outgoing, confident & creative

**Education**:

- Bachelor or master’s degree in digital marketing, Marketing/ Business or equivalent

**Languages**:

- Fluent English & French in both oral & written / Good German an asset

**Additional requirements**:

- MS Office / Advanced
- Project management / Advanced
- Canva/Video Editing Software knowledge
- Meta Business Manager knowledge
- Knowledge of the CMS Wordpress

**Travel**
- Requires occasional travel to Events, Football Courses-Camps, possible occasional weekend work

**Location**:

- Full Time position based in Nyon, Switzerland
- Swiss Working Permit / Passport obligatory

**What we offer**:
Are you ready to take on a challenging role with large potential for growth in a small organisation? Does an open, informal, fun and positive work environment sound interesting to you? Then please get in touch with us and we’ll be happy to provide more information about the position. **Ideal for younger person / graduate with 2-3 years’ work experience in Digital Marketing.**

The core role of the Marketing Digital Coordinator is to optimise revenues & brand awareness in relation to InterSoccer Football Courses-Camps for Children through Marketing & Digital platforms, targeting our key audience in our main Swiss regions.

Reporting to the CEO, the Marketing Coordinator aided by a small internship team will need to deliver strategic campaigns & promotions from briefing to delivery. Full-Time Position based in Nyon to start approximately March onwards, great job for younger person with 2

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