Head of Content

Vor 2 Tagen

Geneve, Schweiz Taurus SA Vollzeit

Do you want to be part of a new entrepreneurial adventure and help build the next global FinTech, then we might just have the job for you.

Taurus is the European leading digital asset infrastructure provider for banks, corporates and private companies. Using blockchain technology, its platform covers cryptocurrencies, tokenized securities, tokenized assets (such as NFTs), digital currencies, and stable coins.

We are looking for ambitious and driven individuals to support our fast global growth.

Our Marketing team mission is to grow brand awareness and revenue through inbound and outbound channels: social media, PR, events, content, search, paid marketing, mail marketing, partnerships, referral

As the Head of Content and Communications, you will be in charge of building a lead generation engine focusing on content creation, its distribution, and its performance measurement.

You will report to the CMO and work closely with the senior leadership.

Tasks
- Lead content marketing activities covering content strategy, content creation, content distribution, content measurement, event strategy
- Accelerate content creation through editorial, videos and audios working with the relevant internal and external stakeholders.
- Own and drive a strategic editorial calendar focused on driving high-quality leads using white papers, case studies, demos, videos, blog, and other interactive content.
- Manage and refine the production, design, and editorial process to create a content machine that runs efficiently and develops high-quality assets.
- Distribute content on our proprietary channels (social media, blog, website, newsletters) and 3rd party.
- Continuously improve the performance of your content by analyzing metrics and taking action to improve content strategy
- Measure the effectiveness of our content and report metrics back to key stakeholders regularly
- Coordinate events strategy (including webinars and physical events) to continuously support pipeline generation
- Instill a culture of practice, performance, and data orientation through consistent project management across social media, web, content, and video assets

**Requirements**:

- Bachelor’s or master’s degree
- 5+ years’ work experience in marketing in high-growth B2B company
- A passion for blockchain-based software, financial technology are a strong plus
- Obsessed with execution: driven to achieve goals
- Enthusiast, proactive, and a team player
- Strong writing and communication skills
- Attention to details
- Fluent in French and English

**Benefits**:

- An opportunity to work at the intersection of digital assets and finance
- A skilled and experienced team, including world-renowned experts
- A fast-paced learning environment, entrepreneurial spirit and team spirit
- A great moment to join as the company grows and expands
- State-of-the-art technology and IT infrastructure
- Hybrid remote work and flexible working hours
- Fun team events

taurushq\[.]com

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