Vp of Marketing
vor 2 Wochen
About us FAIR VC is all about founder-led venture capital. We are a dynamic early-stage fund and company builder dedicated to supporting ambitious founders. We're on a mission to deliver fair, flexible funding and unmatched mentorship and resources. Our aim? To turn groundbreaking ideas into prosperous businesses. Our mantra? From founders, for founders. Your opportunity We are seeking Vice Presidents of Marketing to play a pivotal role in championing and refining the marketing initiatives essential for our cutting-edge portfolio ventures within the medical retail, marketplace and SaaS domains. As the Vice President of Marketing, you will play a pivotal role in driving performance and growth marketing strategies for one of our ventures. Working closely with our dedicated team, you will be instrumental in optimizing marketing efforts to maximize customer acquisition, retention, and brand engagement. Tasks - Performance Marketing Leadership: Take charge of and continuously optimize performance marketing channels such as SEM and Social to enhance website traffic and drive higher sign-up rates. - Brand Strategy Development: Collaborate with the CEO to establish a comprehensive brand strategy and execute it across various touchpoints. Establish a creative team capable of generating both static and motion content to breathe life into the brand. - SEO Strategy: Develop and execute a robust SEO strategy to secure first-page rankings for critical keywords, substantially increasing organic traffic. - Content Marketing: Create and manage a comprehensive content calendar that seamlessly aligns with all platforms and forms the foundation for brand campaigns, magnifying brand visibility and attracting well-qualified leads. - In-Depth Marketing Analysis: Dive into intricate datasets to extract valuable insights, crafting a comprehensive marketing strategy. - Customer Relationship Management: Supervise and incorporate CRM processes across the entire customer journey to ensure a unified and exceptional customer experience. - Team Leadership: Manage and lead a high-performing marketing team, fostering a collaborative and innovative work environment to achieve departmental and organizational goals. **Requirements**: - Proficiency in English and German - Showcase a minimum of 3-4 years of pivotal marketing roles, with a strong focus on strategy, within startup environments. - Proven track record of managing teams of >10 members for at least two years. - Extensive expertise in content and performance marketing, including a proven track record of managing budgets exceeding $200,000 per month. - Mastery of contemporary marketing tools and the ability to critique and challenge design principles. - Strong project management skills, proactivity, and high attention to detail. - Demonstrated success in SEO, with tangible results in elevating rankings for key terms. - Hands-on experience with Salesforce and analytics platforms such as SuperMetrics, PowerBi, and DataStudio is a plus. Embark on your journey with us Aligned with our accomplished founders and secured seed funding, you'll contribute to a well-prepared venture. In addition, you'll be part of a thriving ecosystem that spans medical retail, marketplace, and SaaS ventures. This distinctive setting grants you access to a network of leading experts, the experience of serial entrepreneurs, and invaluable mentorship— all while we collaboratively develop this venture. Adding to the equation, we offer an equity component that rewards commitment and dedication.
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