Digital Media Specialist for Brand Visibility
vor 3 Wochen
About the Role
We are seeking a skilled Digital Media Specialist to enhance the visibility of our luxury watch brand, Longines.
Key Responsibilities
- Develop and execute global media campaigns to reach target audiences effectively.
- Work collaboratively with cross-functional teams to plan and monitor digital media campaigns.
- Coordinate with internal teams and markets on the visual planning of global digital media campaigns.
- Track, monitor, and optimize media campaign performance against KPIs and adjust strategy and budgets accordingly.
- Produce regular reports and make strategic recommendations to improve campaign performance.
- Collaborate with Longines international teams to coordinate global and local media campaigns.
- Develop innovative media solutions to stay ahead of the latest industry trends.
Requirements
- 5+ years of experience in digital media planning for luxury or prestige brands.
- Proven track record of successful media campaigns.
- Excellent analytical skills to interpret complex data and KPIs.
- Strong negotiation and communication skills.
- Proficiency in media planning tools and software.
- Experience in managing paid media budgets on a global level.
- Knowledge of technology and digital trends in the industry.
Language
Fluent in English, knowledge of French or German is a plus.
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