(Technical) Marketing Manager
vor 2 Monaten
Sécheron Hasler Group continues the Swiss tradition of more than 140 years in the field of railway technology. We are one of the world's leading suppliers of electrical and electronic safety components and solutions and traction power supply systems for the railway industry, and also offer solutions for renewable energies, DC networks and other industrial systems. The name Sécheron Hasler Group is synonymous worldwide with Swiss quality and represents a leading reference for state-of-the-art products supplied to the market.
With more than 1300 employees worldwide, we are where our customers are, supplying approved products in our customers' countries or markets and providing supply chain and customer services locally.
For the biggest BU at Sécheron, Electrical Safety Solutions (ESS), we are looking for an ambitious, energetic and experienced Marketing Manager.
**Collaborating with all sites and departments, mainly R&D and Sales., you will have as main activities**:
Product management
- Market analysis, updating the Product Road Map.
- Creating specifications for new products and monitoring development.
- Product confrontation with key clients during different development phases.
- Identifying activities and companies to acquire or cooperate with. Visiting potentially interesting companies. Analyzing products, markets, positioning, and pipeline.
Marketing
- Marketing plan for new product introduction (product offer structure, pricing structure, brochure, manual, etc.).
- Presenting and challenging the Product Road Map with Key Accounts.
- Organizing exhibitions.
- Maintaining the website and corporate documentation.
Sales support
- Visiting clients to promote new products.
- Analyzing specifications, supporting offer preparation (product launch phase).
Performance criteria
- Clear product development strategy.
- Accuracy of new product development specifications.
- Alignment of developed products with market demand.
- Regular visits to Key Accounts.
**Requirements**:
- At least 10 years in a similar role and industry
- Ability to manage priorities and conflicts of interest.
- Mobilization capacity and tenacity.
- Quality of relationships and perception internally and externally.
- Ability to handle urgent and unplanned actions.
- Comfortable managing different cultures (clients and Sécheron sites).
- Comfortable in technical and commercial fields.
- Main languages: French, English, basic German, Italian.
- Promote a quality service image, ensuring reliability on customer needs.
- Respect and enforce Sécheron’s quality system standards and procedures.
- Implement procedures and tools to improve productivity, transparency (reporting), and reduce the risk of errors
**Benefits**
We have flat hierarchies and direct communication between departments and management levels is encouraged. This allows us to make decisions quickly.
We give our employees full responsibility for their work tasks. All employees are encouraged to take initiative and contribute to the operational excellence of the company, and have ample opportunities to achieve their personal and professional growth goals.
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