Marketing Manager
vor 1 Tag
**Career Area**:Marketing / Sales / Product Support**:
**Your Work Shapes the World **
When you join Caterpillar, you're joining a global team who cares not just about the work we do - but also about each other. We are the makers, problem solvers and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here - we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.
**About Caterpillar**
Caterpillar Inc. is the world’s leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For nearly 100 years, we’ve been helping customers build a better, more sustainable world and are committed and contributing to a reduced-carbon future. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed.
**What you will do**:
As a **Marketing Manager **for Condition Monitoring, you will be responsible for managing the strategic definition of Go to Market as well as the production of marketing content for Condition-Monitoring Prioritized Service Events. Reporting directly to this position are several Marketing Specialists/Consultants.
**Job Duties**:
- Define the Value proposition and Customer experience for Construction Industry customers across each segment. Defines Sales channels activation plan and Sales support material
- Contribute to the NPI process through the definition, validation and deployment of the Go-to-Market of Condition-Monitoring enabled Solutions
- Lead the cooperation and the communication with Construction Industry Services & Sales Execution teams Global Services, Dealer Services Distribution
- Manage the business and linked processes required for delivery of the above services
- Manage and develop an extensive knowledge customers’ operation requirement, dealers organization requirements and channel activation requirements. Also develop expertise in electronic media, branding, advertising, and promotional support and marketing plans
- Evaluate and motivate staff to achieve end results and maintains employee satisfaction in a "creative" environment
**Additional Information**:
- Typical internal customers include various contacts in Construction Industry Services & Sales Execution teams, Global Services, Dealer Services Distribution
- The position is challenged to identify problems quickly and correctly. Impacts key quality goals including Customer Satisfaction, Continuous Improvement, Timeliness, Efficiency
- Travel required is around 25% of working time
- Domestic relocation is available
**Basic Qualifications**:
- Bachelor's degree or equivalent years of professional, job-related experience
- 10+ years of experience in marketing and sales roles
**Desired Qualifications**:
- Construction equipment/heavy machinery marketing and sales experience
- Construction equipment/heavy machinery product support or aftermarket sales experience
- Experience working with dealer operations
- Prior supervisory experience
- Excellent interpersonal skills
**Additional Information**:
Caterpillar is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws.
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**NB. The panel cannot make assumptions when shortlisting therefore please demonstrate **your qualifications and experience on your CV relevant to the criteria outlined.**
A valid Swiss work permit or Swiss or EU-25/EFTA citizenship is required for this position.
Caterpillar is an Equal Opportunity Employer (EEO).
Not ready to apply? Submit your information to our Talent Network here.
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