Manager, Digital Campaigns

vor 7 Monaten


Rotkreuz, Schweiz AlignTech Vollzeit

**Join a team that is changing millions of lives.**

Transforming smiles, changing lives.

At Align Technology, we believe a great smile can transform a person’s life, so we create technology that gives people the confidence to take on whatever’s next. We revolutionized the orthodontic industry with the introduction of the Invisalign system, and we have never lost sight of that spirit of innovation. Our diverse and collaborative teams are constantly pushing the boundaries of what’s possible.

Ready to join us?

**About this opportunity**

You will play a pivotal role in driving the success of our brands across the Americas, Europe, the Middle East, and Africa. Your focus will be on meticulously planning and optimizing digital campaigns to enhance our relationships with customers, patients, and potential audiences. This involves ideating, strategically planning, and efficiently coordinating digital campaigns, ensuring a seamless experience for Invisalign and iTero customers through omnichannel communication.

**In this role, you will**
- Become a strategic partner to channel teams to ideate, plan and coordinate the execution of impactful digital campaigns across the AE region to drive business growth
- Coordinate and collaborate with teams across marketing to build and deploy omnichannel marketing campaigns across AE
- Provide guidance on best practices, governance, and industry and customer trends
- Understand customer mindset, behaviors, and barriers to conversion, adoption, and utilization and develop plans on how we can optimize our marketing strategies
- Own and run the Integrated Communication Planning process
- Consult on strategic marketing plans to bring in expert knowledge from the start
- Collaborate to develop detailed digital marketing and comms plans
- Develop performance metrics plans for every campaign, and report on them
- Work cross-functionally across the marketing organization and other teams to orchestrate impactful, timely and targeted marketing communications across relevant channels
- Develop procedures for the efficient implementation of marketing campaigns

**In this role, you’ll need **
- A Bachelor's degree best in a related field of study
- Hands-on team player attitude combined with strategic thinking and agility
- Solid experience in establishing CRM strategies and ecosystems
- 5-7 years of experience in developing and optimizing digital marketing campaigns
- Experience in bridging marketing requirements with IT development
- Salesforce Marketing Cloud experience is crucial
- International background, experience of deploying solutions to markets with different maturity
- Leadership skills
- Business proficiency in English; proficiency in Spanish and any other European languages is a plus

**This is a temporary contract for a materinity cover.**

**Sound like a good fit?**

Great Click the "Apply" link to let us know you are interested. Not the right fit? Don’t worry, Align is quickly growing so we are creating more opportunities to expand our Align family. Please consider joining our Talent Network to receive notifications about future jobs or sharing this opportunity with others in your network.

**About Align**

Align Technology is a publicly traded medical device company that is transforming smiles and changing lives. Our global team of talented employees develop innovative technology, tools and treatment options to help dental professionals worldwide achieve the clinical results they expect. Our digital ecosystem combines the power of technology to create beautiful smiles through the integration of AI and machine learning, digital imaging and visualization, biomechanics and material science to develop the Invisalign system, the most advanced clear aligner system in the world; iTero Intraoral Scanners and OrthoCAD digital services. Did you know? Align is the world’s largest manufacturer of custom 3D-printed materials.

By joining Align, you will be part of a global, fast-growing company in one of the most dynamic industries. Great people, innovative technologies, and meaningful work - these are just some of the things employees say make Align Technology a great place to work.

We respect your privacy. Please review our Applicant Privacy Policies for additional information.

**Global Diversity Statement**:
At Align, we believe in the power of a smile, and we know that every smile is as unique as our employees. As we grow, we will continue building a workforce of diverse cultural backgrounds and life experiences and fostering a culture of open-mindedness and compassion for all our employees. We live our company values by promoting healthy people and healthy communities. All with the intent of changing millions of lives, one unique smile at a time.

**Equal Opportunity Statement



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