Global Director, Communications

vor 3 Monaten


Gland, Schweiz WWF-België Vollzeit

Posted on_ October, 31 2024_

LOCATION: Gland, Switzerland

Want to make a positive difference to the future of people and our one shared home, the Earth? Working at WWF could be your opportunity of a lifetime.

What we do

We are an independent conservation organisation, striving to sustain the natural world for the benefit of people and wildlife. From individuals and communities to business and government, we are part of a growing coalition calling on world leaders to set nature on the path to recovery by 2030. Together, we seek to protect and restore natural habitats, stop the mass extinction of wildlife, and make the way we produce and consume sustainable.

1 MISSION OF THE DEPARTMENT:

- Enable the WWF mission through driving a strong, inspiring, compelling and strategic communications approach to ensure and support conservation impact in line with the strategic priorities of WWF International.
- To drive strategic communications to the Network, Governing bodies, International Secretariat and leadership in support of WWF International strategic priorities.
- To drive the strategic alignment on articulating consistent external positions on emerging issues across the Network.
- To ensure a coherent ‘One WWF, One Voice’ by integrating and supporting the communications, media and brand functions across WWF International and supporting these services to the network (offices in over 90 countries).
- To engage targeted audiences across the globe to accelerate conservation impact, influence decision makers and to build the WWF brand.
- To facilitate and coordinate the development and alignment to a global communications strategy.
- To provide common technology platforms Network-wide to enable communication
- with key audiences.
- To provide a Centre of Excellence to the Network and convene the Communications Community in terms of communications practice.

2 MAJOR FUNCTIONS:

- Provides vision and strategic direction to the communications activities of WWF International and the WWF Network to maximise conservation impact.
- Works with colleagues across the WWF Network and the Communications Community to ensure that WWF is strategic, influential, coherent, and compelling in its engagement of supporters, decision makers (government, corporate, institutions), media outlets and journalists, conservation partners, and other key audiences.
- Provides strategic leadership and drives issues management in collaboration with relevant colleagues across the organisation on behalf of the Network.
- Coordinates and drives strong internal communications across WWF International and the Network and provides leadership communications support to the DG and other senior leaders.
- Works with teams on change management communications on major projects across the organisation.
- Works closely with the Global Policy Director and other members of the Executive Team and Senior Leadership Team to ensure strong aligned positions in support of global policy events (such as GBF COP, Climate COP, UNGA etc).

3 Major Duties and Responsibilities:

- Drives the development and implementation of an inspiring, communications strategy in support of WWF International strategic priorities. This strategy should focus the WWF communications efforts in support of maximising conservation impact.
- Establishing strong strategic planning across the department and supporting WWF International through a communications business partner approach guided by the communications strategy to ensure the effective support of each Division in their communications needs.
- Leads on strong group communications (Network, WWF International and Secretariat, leadership and Director General communications and change management initiatives) to ensure effective and coordinated communications efforts that drive a united culture.
- Leads on stakeholder relations ensuring an effective Global Press office and ensuring critical issues management together with relevant teams (Compliance, Legal, Governance, Country Office Management etc)
- Leads on emerging issues which require a Network communications position working closely with select and relevant individuals across the Network including the NET and IB.
- Convenes the WWF Communications Community, to align and coordinate on global communications in support of Roadmap 2030, which leverages the unique strengths of WWF to set and achieve the Network’s ambitions for being an influential player globally among decision makers and strengthen brand recognition and affinity in key markets and audiences.
- Monitors the brand recognition globally, benchmarking with other selected organisations and makes recommendations for improvements as appropriate;
- Acts as a member of the Senior Leadership Team of WWF International and performs other ad-hoc duties as requested by the Chief Strategic Engagement Officer;
- Supervises all budget and staff responsible for WWF International’s Communications Department and provides regular progress


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