Global Brand Manager

vor 4 Wochen

Zug, Schweiz Hexagon Geosystems Services AG Vollzeit
This appeals to you
  • Develop and execute comprehensive multi-brand strategies that align with our division's vision, values, and business goals
  • Create divisional guidelines based on the corporate CI/CD and support the brand activation within the division
  • Cross-functional teams to ensure consistent brand messaging and identity across all touchpoints, from digital platforms and marketing campaigns to product collaterals and events
  • Craft compelling brand stories that resonate with our target audience and differentiate us in a competitive market
  • Collaborate with and provide strategic guidance to internal and external partners worldwide to manage brand assets, ensuring visual and tonal consistency
  • Manage brand budget as well as measure, analyse, and report the effectiveness of brand campaigns
  • Develop extensive governance resources and training materials to upskill internal and external go-to-market teams
This is you
  • Minimum five years of experience in a senior brand management role, with a proven track record of developing and implementing successful brand strategies
  • Experience with working in a global corporate multi-brand and B2B environment, ideally in the field of hard- and/or software
  • Tertiary degree in business, marketing, design, communications, or a related field
  • Strategic mindset with the capacity to think long-term while hands-on managing day-to-day brand operations
  • A "can-do" attitude with high attention to detail
  • Ability to collaborate effectively across all levels and departments
  • Outstanding communication, presentation and storytelling skills, fluency in English
Contact

If you have any questions, please do not hesitate to contact Xenia Rack, Talent Acquisition Specialist.


Hexagon Geosystems Services AG
Metallstrasse 9b
CH-6300 Zug

Job-ID: ys2a3wh7

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