Senior Brand Manager
vor 3 Wochen
Schenk Family, acteur majeur du vin en Europe et leader en Suisse, recherche son futur Senior Brand Manager pour accompagner et accélérer le développement des marques Murailles et Henri en Suisse.
Vous souhaitez évoluer au sein d’une entreprise familiale alliant tradition, innovation et excellence depuis plus de 130 ans ? Vous avez une vision stratégique forte, une passion pour les marques et l’envie de faire rayonner des vins d’exception en Suisse et à l’international ? Cette opportunité est pour vous
En tant que Senior Brand Manager, vous serez le garant de la stratégie, de la croissance et de l’activation des marques de votre portefeuille, avec un focus sur l’innovation et la performance commerciale.
Responsabilités :- Stratégie & Développement : Définir une vision à 3 ans pour Murailles et Henri, en intégrant une approche omnicanale et des activations percutantes.
- Exécution & Performance : Assurer la mise en œuvre du plan marketing annuel en Suisse, veiller au respect des KPIs et du budget (gestion du P&L).
- Innovation & Créativité : Anticiper les tendances du marché, piloter des innovations et proposer des expériences de marque différenciantes.
- Leadership & Influence : Encadrer un Junior Brand Manager, collaborer avec des équipes pluridisciplinaires (Trade Marketing, Commercial, Œnologie etc.), et inspirer les parties prenantes internes & externes.
- 7 ans d’expérience en marketing, idéalement dans les secteurs FMCG, spiritueux, bière ou vin.
- Expérience en gestion de marque, innovation et activation omnicanale.
- Solide compréhension des canaux de distribution on-trade & off-trade.
- Leadership inspirant : capacité à challenger, influencer et engager des équipes.
- Esprit entrepreneurial : orienté résultats, pragmatique et agile.
- Passion pour l’univers du vin et capacité à en saisir les dynamiques culturelles et commerciales un plus.
- Langues : Français courant, anglais exigé, allemand un atout.
POSTULEZ & FAITES PARTIE DE L’AVENTURE SCHENK
Si vous souhaitez réinventer l’expérience des marques de vin, travailler sur des projets passionnants et évoluer dans un cadre stimulant, rejoignez-nous
Envoyez votre candidature à recrutement@schenk-wine.ch avec votre CV et une lettre de motivation. Nous avons hâte de vous rencontrer
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