Head, Regional Marketing Pharma and Vaccines, EEMEA
vor 3 Wochen
Job Description
THE OPPORTUNITY
- Lead the regional organization responsible for commercializing and marketing company medicines within Pharma, Vaccines and new products in the EEMEA region
- Engage and collaborate with country-based leaders to support them to optimize the product marketing strategies and business performance
- Partner with policy, market access and medical affairs to enable access to company products
- Influence global marketing strategy to reflect EEMEA priorities and maximize business potential
- Reports directly to EEMEA Region President and is a member of the EEMEA Leadership Team
- Based in Switzerland
RESPONSIBILITIES
- Analyze markets to identify near- and long-term commercial opportunities and, in collaboration with market-based teams, develop robust strategies and tactics to maximise commercial opportunities for our pharma, vaccines and new products portfolio.
- Provide guidance to markets in areas such as marketing strategy, financial planning, product demand planning, pricing, and business development, management of competition, marketing mix and promotion resource allocation
- Collaborate with Policy, Market Access, Communication & Population Health (PCPH), and Medical Affairs – to align value demonstration and to shape the access environment and advance innovation in enabling affordability
- Ensure alignment with global strategy, as well as utilization of relevant brand and customer tactics in the region
- Provide input to the global commercial team to shape the global marketing strategy and other central deliverables
- Identify current needs and support capability building for the product franchises in the markets
REQUIREMENTS
To be successful in this role, you will have:
- At least 5 years of experience in the pharmaceutical industry. Relevant therapeutic area experience will be an advantage
- Strong marketing, commercial, and launch experience, including demonstrable results
- Capability to recruit, energize, motivate, and lead a team comprising people from diverse cultures
- Effective networker with proven record of managing and influencing Global, Regional, and Market stakeholders
- Ability to be conversant in a science-driven, rapidly-developing environment of multiple diseases and products
- Professional command of English, both spoken and written
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Kriens, Luzern, Schweiz Merck Sharp & Dohme (MSD) VollzeitJob DescriptionLead the regional organization responsible for commercializing and marketing company medicines within Pharma, Vaccines and new products in the EEMEA region.Engage and collaborate with country-based leaders to support them to optimize the product marketing strategies and business performance.Partner with policy, market access and medical...
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Kriens, Luzern, Schweiz Merck Sharp & Dohme (MSD) VollzeitJob DescriptionLead the regional organization responsible for commercializing and marketing company medicines within Pharma, Vaccines and new products in the EEMEA region.Key Responsibilities:Analyze markets to identify near- and long-term commercial opportunities and develop robust strategies and tactics to maximize commercial opportunities for our pharma,...
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