PR & Brand Education Manager
vor 1 Woche
Notre client est une entreprise reconnue dans le secteur du luxe.
Nous recherchons un/une PR & Brand Education Manager qui saura développer la stratégie de communication externe, de relations publiques et de formation visant à promouvoir l'image, la notoriété et l'héritage de la marque.
Responsabilités :
- Élaborer et mettre en œuvre la stratégie RP globale, en cohérence avec l'image et les objectifs de la Maison.
- Concevoir et planifier le calendrier annuel de communication (communiqués, dossiers de presse, newsletters, discours, supports institutionnels).
- Rédiger, adapter et relire différents contenus en français et en anglais.
- Entretenir des relations étroites avec les médias internationaux, influenceurs et partenaires clés du secteur.
- Garantir la cohérence de la communication externe auprès des filiales, distributeurs et détaillants.
- Concevoir et piloter les programmes de formation.
- Participer à l'organisation d'événements majeurs : salons, lancements, visites privées, rencontres médias et VIP.
- Contribuer à la gestion du budget et assurer le suivi administratif.
Profil :
- Formation supérieure en communication, relations publiques ou marketing.
- Au moins 5 ans d'expérience dans l'univers du luxe sur un poste similaire.
- Bilingue francais et anglais
- Sens de la confidentialité, rigueur et très bonnes capacités organisationnelles.
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