Marketing Operations Manager

Vor 4 Tagen

Zurich, Schweiz xorlab AG Vollzeit

Who we are

In the last year we have quickly grown to a international team of 29 people in Switzerland and Poland. As we continue scaling up into a global SaaS cybersecurity company, we are looking for a results-oriented, independent and pragmatic Lead Finance and Legal to support our Head of Operations.

Tasks
- Define and execute a marketing operations strategy that enables efficient marketing execution, performance measurement, and intelligent decision-making at scale.
- Manage all technical aspects and integrations of key marketing systems (HubSpot, Google Analytics, Google Tag Manager etc.). Evaluate new technologies and add-ons to improve and optimize marketing team performance.
- Analyze and report on marketing and sales insights; share findings and implement optimization strategies across marketing tech stack and channels.
- Ensure proper lead flow through workflows for webinars, ebooks, trials, and demos.
- Develop, maintain, and execute multi-channel campaigns with a deep understanding of customers, products, and the buyer’s journey.
- Monitor compliance such as GDPR, cookies, privacy etc.

**Requirements**:

- Strong track record of successfully building or/and managing MOPS function in high-tech B2B
- 3+ years of experience in demand generation/marketing operations
- Deep understanding and hands-on experience with HubSpot
- Clear understanding of SaaS B2B data and campaign reporting requirements and best practices, with the ability to collaborate on analytics models and reporting tools
- Strong project management, documentation, and communication skills, with experience working with multiple teams and managing multiple projects
- Ability to identify and select new tools to add to the marketing stack and roll out integration and adoption processes across the business
- Extremely organized, data & tech-savvy, and detail-oriented
- Bachelor's degree in Marketing, Communications, Project Management or similar

**Benefits**:

- Competitive pay and equity
- Dynamic and entrepreneurial work environment
- Strong growth opportunities and high ownership expectations
- Culture built on excellence, velocity, and customer-centricity
- Ability to work remotely
- 5 weeks of paid vacation
- Regular company and team events

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