Smart Buildings Brand Strategist
Vor 5 Tagen
Overview
We are seeking a highly skilled Brand Manager to lead our Smart Buildings brand strategy. This individual will be responsible for delivering and refining our brand architecture, identity creation, and competitive benchmarks analysis.
Key Responsibilities
- Develop and implement a comprehensive brand strategy for Smart Buildings, including brand architecture and identity creation.
- Analyze global brand performance in the Smart Buildings space and provide recommendations for improvement.
- Provide governance and support for the global activation of the Smart Buildings brand strategy.
- Engage in thought leadership and positioning programs to build equity and strength in the Smart Buildings brand.
- Advance programs and activities to increase global engagement in the Smart Buildings category.
Requirements
- Bachelor's degree in Marketing, Business Administration, or Communications.
- Extensive experience in marketing and communications, with a focus on brand strategy in a global organization.
- Demonstrated track record in collaboration and teamwork.
- Strong sense of curiosity and entrepreneurial spirit.
- Excellent communication and presentation skills.
- Strong writing, analytical, project management, and organizational skills.
Preferred Qualifications
- B2B brand marketing experience.
- Industry-relevant experience.
- Brand strategy and execution expertise.
- Design communication and management skills.
- Content creation abilities.
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