Brand Manager for Confectionery
vor 3 Wochen
We are seeking a highly skilled Brand Manager to join our team at Fischer Personal. As a key member of our organization, you will be responsible for developing and executing comprehensive brand strategies for our candy portfolio, aligning with our overall business objectives.
Key Responsibilities:- Develop and implement brand strategies that drive growth and differentiation in a competitive market.
- Conduct market research to identify opportunities for brand growth and develop data-driven insights to inform strategic decisions.
- Collaborate with cross-functional teams to ensure product alignment with brand strategy and drive business results.
- Plan and execute integrated marketing campaigns across multiple channels to drive brand awareness and consumer engagement.
- Manage the budget for the candy portfolio, ensuring cost-effective allocation of resources to maximize ROI.
- Analyze sales data, market share, and consumer feedback to measure brand performance and inform strategic decisions.
- Lead innovation initiatives to develop new products or improve existing products based on consumer insights and market trends.
- Build strong relationships with internal stakeholders and external partners to drive business results.
- Bachelor's degree in Marketing, Business Administration, or a related field (MBA preferred).
- 6-8 years of experience in brand management, preferably within the FMCG sector.
- Proven track record of successful brand strategy development and execution.
- Strong analytical skills with experience in market research and data analysis.
- Proficiency in media planning (traditional media, digital marketing, including social).
- Fluent in English, German as mother tongue.
- Opportunities for career development and advancement within a global FMCG player.
- Contribute to the success of iconic brands and products that resonate with consumers worldwide.
- Work in a dynamic and innovative environment with a focus on sugar confectionery.
We are looking for a talented and motivated individual who is passionate about brand management and has a strong understanding of the FMCG sector. If you are a strategic thinker with excellent communication skills and a proven track record of success, we encourage you to apply for this exciting opportunity.
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Brand Manager for Confectionery
vor 2 Wochen
Zürich (Kreis 1) / City, Zürich, Schweiz Fischer Personal VollzeitJob Title: Brand Manager CandyWe are seeking a highly skilled Brand Manager to join our team at Fischer Personal. As a Brand Manager, you will be responsible for developing and executing comprehensive brand strategies for our candy portfolio, aligning with overall business objectives.Key Responsibilities:Develop and implement brand strategies that drive...
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Brand Manager for Confectionery
vor 3 Wochen
Zürich (Kreis 1) / City, Zürich, Schweiz Fischer Personal VollzeitJob Title: Brand Manager CandyWe are seeking a highly skilled Brand Manager to join our team at Fischer Personal. As a Brand Manager, you will be responsible for developing and executing comprehensive brand strategies for our candy portfolio, aligning with overall business objectives.Key Responsibilities:Develop and implement brand strategies that drive...
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Brand Manager for Confectionery
vor 3 Wochen
Zürich (Kreis 1) / City, Zürich, Schweiz Fischer Personal VollzeitJob Title: Brand Manager CandyWe are seeking a highly skilled Brand Manager to join our team at Fischer Personal. As a key member of our marketing department, you will be responsible for developing and executing comprehensive brand strategies for our candy portfolio.Key Responsibilities:Develop and implement brand strategies that align with our overall...
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