Market Development Manager

vor 3 Wochen

Zug, Schweiz SHL Group Vollzeit

SHL Medical is the world-leading solution provider in the design, development, and manufacturing of advanced drug delivery systems with more than 5000 employees worldwide. Our customers include top pharmaceutical and biotech companies from around the globe that require innovative devices such as auto-injectors or pen injectors to effectively deliver their drugs. Headquartered in Switzerland since late 2018, with sites in Sweden, Taiwan, and the United States.

**Job Overview**

Are you excited about leading strategic marketing and market development for digitally connected autoinjectors and drug delivery devices? Are you deeply passionate about designing greenfield growth strategies and executing these with high impact? Do you have an entrepreneurial spirt, able to drive change and motivate others to follow your lead? Then this might the right opportunity for you

**Main Responsibilities**

In this role you will be responsible for developing, implementing, and executing the strategic marketing and market development strategy for digitally connected autoinjectors and drug delivery devices. You will drive the digital transformation agenda through new business and service models. These responsibilities will be performed on a global level in close collaboration with the entire commercial and technical organization, as well as other functions (e.g., production, supply chain, finance, corporate strategy etc.). The role is of high strategic importance and spans the following responsibilities:

- Strategy Development: Establish and define key strategic priorities; build, shape, and develop strategic marketing and market development strategy based on a clear understanding of industry trends, market white spots, and salient constraints of current technologies. Take lead in driving the strategy process in close collaboration with the commercial organization and relevant stakeholders. From this, identify key projects and initiatives to be implemented.
- Project / Initiative Implementation: Taking responsibility for the growth of SHL’s business within the described segment, lead and execute a breadth of projects and initiatives. Secure proper implementation of projects / initiatives, including but not limited to setting up a mechanism to motivate and engage the organisation around these. Track progress, provide transparency, and ensure impact creation of projects as per the defined goals. Examples: Identify needs that are poorly met with current options, design segmentation and target customers list, develop value propositions and key messages, propose marketing communication plan to create awareness and interest in SHL’s solutions, train account managers, help build sales tools and materials etc.
- Operational Execution: Working together with marketing, account management, corporate communications, technology development etc., help to secure the day-to-day success of the digital connectivity space. For example, support account managers with customer meetings, host webinars, attend conferences etc.
- Other: As this is a newly established function, please expect that additional activities may be needed in order to secure growth in the segment of responsibility.
- Approximately 20 - 30% global travel is expected.

**Skills and Qualification**

We are looking for an individual that is excited about shaping this newly established role within a fast-paced and dynamic environment. Ideally, you meet the following qualifications and bring with you a minimum of seven years of work experience:

- Education: Master of Science in a business (e.g., Strategy, Marketing, Sales, Digital Business) or science / technical field (e.g., medicine, biotechnology, engineering, electronics, Information Technology etc.) or other related field with top grades from a leading university.
- Functional Expertise: Experience in the fields of strategic marketing, market development, and growth-hacking. Focus on building new businesses and establishing new markets is a must-have. Background from working in a start-up is considered a plus.
- Industry Expertise: Experience with a focus digital business models, digitalization of products, digital transformation, and ecosystems is a must-have to succeed in this role. Experience with drug delivery devices, specifically autoinjectors, is considered a plus.
- Consulting or Start-Up Toolkit: You have one of the following: (A) Strong consulting toolkit, either from working in a strategy consultancy (preferred) or non-consulting environment (e.g., corporate strategy / business development department etc.) where similar skills were acquired and demonstrated. (B) Strong start-up and venture building toolkit, either from working in a start-up, a start-up incubator, as an intrapreneur or an entrepreneur.
- Strategy Design & Implementation: Previous demonstrated impact in setting up and driving strategy processes and executing projects in a global environment, with a focus on collaboration and co-creation across

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