Scientific Communications Director

Vor 4 Tagen

Basel, Schweiz We make it Vollzeit

Beschreibung:
We make it GmbH is a company operating nationally in Switzerland, which has a high level of competence in the personnel services sector thanks to many years of successful experience.

Concentration of placement activities on the core areas of industry, technology, office/administration, engineering, pharmaceuticals and IT. We make it GmbH places the highest demands on quality, ethics and discretion.

For our client, a renowned pharmaceutical company based in Kaiseraugst, we are looking for a Scientific Communications Director - Social Media

**Scientific Communications Director - Social Media**:
**Background**
- The Social Media Business Manager (SMBM) acts as an internal Social Media consultant tasked with orchestrating end-to-end support for an assigned business area, from strategy to execution to measurement.
- Engage: The SMBM works collaboratively with pivotal business teams to incorporate social media engagement into their integrated communications strategy
- Partner: This roles serves as a consultant to other teams within the TAs to help train, strategize and execute on Social Media activities; serves as a bridge to group comms and social media partners
- Iterate: proactively monitors social space, defines activities to maximize engagement and iterates based on impact and feedback

**Tasks & Responsibilities**
- Serves as Primary Point of Contact (PPOC) for a prioritized disease area within global medical affairs; create a social media plan, that fits into the integrated communications strategy that contributes to achieving defined business outcomes
- Leads the design, implementation, and execution of best-in-class paid and organic social media campaigns, drawing support from colleagues responsible for Operations / Creative / Measurement / Capability where appropriate
- Collaborates with Scientific Comms, Group Comms, Digital Excellence and other colleagues working within the social media space; develops a feedback loop integrating business priorities and parallel social activities to leverage synergies and maximize value
- Engages proactively with Disease Area leaders and industry groups including EFPIA on partnerships and opportunities
- Consults with other business teams on how to incorporate social media into their existing communications strategy; focus on value-added activities and partnerships
- Partner with Group Comms and compliance to ensure processes, guidelines and best practices are kept up-to-date - globally, regionally and locally
- Leverage existing research and identify knowledge gaps to help define baselines, benchmarks and best practices for broader social media implementation

**Must Haves**
- Min. 5+ years of relevant experience in Social Media management (**)
- Proven track record of engaging through organic and paid social media activities (**)
- Understanding of benchmarking, KPIs and measurement of Social Media campaigns (**)
- Detailed knowledge of all major platforms, ie. Facebook, LinkedIn, Youtube and Twitter (**)
- Experience and ability to lead and influence agency management partners (**)
- Fluent in written and spoken English

**Nice to Have**
- Scientific background

**Are you interested?

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