Content Marketing Manager

vor 2 Wochen

Basel, Schweiz Genedata AG Vollzeit
Content Marketing Manager (Scientific & Commercial)

Genedata transforms data into intelligence with innovative software solutions that incorporate extensive biopharma R&D domain knowledge. Multinational biopharmaceutical organizations and cutting-edge biotechs around the globe rely on Genedata to digitalize and automate data-rich and complex R&D processes. From early discovery all the way to the clinic, Genedata solutions help maximize the ROI in R&D expenditure. Founded in 1997, Genedata is headquartered in Basel, Switzerland with additional offices in Boston, London, Munich, San Francisco, Singapore, and Tokyo.

About the Role

This full-time position will be part of the global marketing team and is based at our office in Basel, Switzerland.

Your Responsibilities
  • Develop commercial marketing copy for a range of platforms, including ads, website, email, social media, and offline activities.
  • Develop scientific content to educate, serve, and inspire the scientific community.
  • Review and edit existing content and help introduce new content types, such as infographics, podcasts, webinars, and more.
  • Collaborate with subject matter experts to create and implement appropriate marketing content across multiple channels, including digital channels, web, video, print, presentation decks, white papers, and other communications to support marketing campaigns.
  • Act as a brand ambassador, understanding, upholding, and communicating our message, voice, and values in all aspects of our marketing programs.
  • Work closely with the Design team to develop creative concepts that work across copy and design.
  • Lead on testing of copy with our audiences to drive performance and engagement and ensure findings are communicated and fed into future projects.
  • Assist in building a community around our content, supporting existing content, and introducing novel strategies to engage our audience.
  • Work cross-functionally across the wider organization to create and deliver impactful campaigns.
Skills & Experience
  • Degree in a relevant scientific field or equivalent experience in content marketing or communications within the life science industry.
  • Prior experience within a content marketing, communications, or copywriting role within the life sciences industry.
  • Experience working with different content formats, tailoring messaging and style to resonate with different audiences.
  • Excellent attention to detail with strong proofreading skills.
  • Excellent organizational skills to meet tight deadlines and work on multiple projects simultaneously.
  • Ability to collaborate effectively with cross-functional teams and external partners.
  • Resilient, with a continuous learning and improvement mindset.
  • Strong problem-solving abilities with a focus on prioritizing goals and driving business success.
  • Excellent knowledge of written English – Native speaker preferred.
What We Offer

Genedata is on a mission to accelerate the pace of biopharma R&D. Our enterprise software solutions digitalize and automate lab operations so scientists can discover insights faster, push scientific boundaries farther, and drive change right now. With over two decades of success due to closely-knit teams of scientists, software engineers, and business experts, Genedata has become the market-leading provider of enterprise software solutions for biopharma R&D.

Each employee is encouraged to contribute to the operations and evolution of the company. Our collective expertise in scientific R&D informatics, combined with our open and scalable software platform, makes us the essential technology for the operations of top biopharma companies and innovative biotechs worldwide.

Genedata offers an attractive Total Reward Package comprised of a competitive salary and attractive benefits in return for your contribution to our success.

As an equal opportunity employer, Genedata proudly celebrates diversity and believes in an inclusive workplace.

Next Steps

Genedata does not accept applications from recruitment agencies. If you are interested in this position, please apply directly here.

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