Product Marketing Manager, Hec

vor 2 Wochen

Basel, Schweiz Lonza Vollzeit

Switzerland, BaselToday, Lonza is a global leader in life sciences operating across three continents. While we work in science, there’s no magic formula to how we do it. Our greatest scientific solution is talented people working together, devising ideas that help businesses to help people. In exchange, we let our people own their careers. Their ideas, big and small, genuinely improve the world. And that’s the kind of work we want to be part of.

Lonza’s Capsule & Health Ingredients (CHI) division is seeking a Product Marketing Manager to join the global marketing team.

The Product Marketing Manager will work in close collaboration with the regional marketers, global marketers as well as cross-functional stakeholders.

Key responsibilities:
**Go-to-market strategies and marketing programs**
- Collaborate with cross functional stakeholders and marketing colleagues to develop and execute omnichannel go-to-market strategies for new and existing products
- Support development of value propositions and messaging for new product launches and research that establishes Lonza as a leading partner in the nutraceuticals and pharmaceuticals markets
- Develop marketing programs to support new and existing product launches throughout their lifecycle.
- Generate technical awareness in the appropriate departments to address key customer pain points
- Ensure marketing programs align with business goals and objectives
- Establish KPIs for marketing programs and tactics.

**Develop awareness and** **demand generation content**
- Develop and execute awareness and demand generation omnichannel campaigns
- Partner with regulatory, quality and procurement to aid in the creation of compelling customer/market centric content
- Work on impactful creative and content to ensure global marketing assets work to support the portfolio by refining brand positioning and messaging framework, defining how we show up around the world and as our offering continues to expand and evolve in support of the full product lifecycle
- Support content development for strategic trade shows, industry conferences, expert panel symposiums, webinars, and workshops that are global in nature.

**Cross-functional support and customer understanding**
- Support sales organization as product marketing SME through customer visits and regular communication, as needed
- Provide regular reports on global go-to-market impact and metrics as requested by leadership
- Leverage the voice of the customer to ensure continued understanding of customer/market, current and unmet needs to help define go-to-market strategies

**Budget and timeline management**
- Manage budgets and timelines for marketing programs and campaigns
- Monitor spend and adjust plans as needed to ensure budget compliance
- Ensure projects are completed on time and within budget

Key requirements:

- Bachelors in Business, Marketing, Advertising or Communications, Science.
- Business fluent in English
- Demonstrated experience in managing projects
- Advanced no. of years of experience within Omnichannel is required.
- Advanced no. of years of demonstrated experience in content management and development
- Life Sciences/Biotech, nutraceuticals, or pharmaceuticals experience is required
- Sound understanding of concepts, principles, and practices in Marketing (functional expert) and basic knowledge in other areas including Sales, Finance and Supply Chain
- In-depth understanding of how own area integrates with other Marketing areas and with other functional areas such as Sales
- Developed communication and diplomacy skills required to guide, influence, and convince others (internal and external); often customer-facing; interactions with senior leadership.
- Experience in global product management/marketing, sales, and technical support, or equivalent role
- Prior experience with strategic, market, launch planning, and content development for the deployment of commercial marketing campaigns
- Demonstrated highly effective internal/external communication skills, both written and verbal, with experience with formal presentations to various levels of leadership within an organization
- Experience in communications, marketing, advertising, or related area
- Ability to solve problems swiftly
- Meticulous attention to detail
- Excellent written and verbal communication skills

Every day, Lonza’s products and services have a positive impact on millions of people. For us, this is not only a great privilege, but also a great responsibility. How we achieve our business results is just as important as the achievements themselves. At Lonza, we respect and protect our people and our environment. Any success we achieve is no success at all if not achieved ethically.

People come to Lonza for the challenge and creativity of solving complex problems and developing new ideas in life sciences. In return, we offer the satisfaction that comes with improving lives all around the world. The satisfaction that comes with m

  • Product Manager

    Vor 6 Tagen

    Basel, Schweiz OM Pharma Ltd. Vollzeit

    Location: Villars-sur-Glâne, Fribourg, CH- Division: - Division: Marketing- Job Type: Permanent roleTo support our growth, we are recruiting an additional **Product Manager **for our Swiss Affiliate in Fribourg. Reporting directly to the Head of Marketing, your mission is to define, develop and implement the local marketing strategy for your Rx product...

  • Marketing Manager

    Vor 7 Tagen

    Basel, Schweiz 3Brain Vollzeit

    Job Offer The Company 3Brain is a young, fast-growing, dynamic company focusing on brain technologies, one of the most fascinating research and business sectors with state of the art technology to support life science research and improve human health. In particular, 3Brain develops, manufactures and distributes high - quality instruments based on our...

  • Sr. Product Manager

    Vor 2 Tagen

    Basel, Schweiz Thermo Fisher Scientific Vollzeit

    **Sr.Product Manager** **Requisition ID: R-01180978** When you’re part of the team at Thermo Fisher Scientific, you’ll do important work, like helping customers in finding cures for cancer, protecting the environment or making sure our food is safe. Your work will have real-world impact, and you’ll be supported in achieving your career...

  • Senior Product Manager

    Gefunden in: Talent CH C2 - vor 1 Woche

    Basel, Schweiz BeiGene Vollzeit

    BeiGene continues to grow at a rapid pace with challenging and exciting opportunities for experienced professionals. When considering candidates, we look for scientific and business professionals who are highly motivated, collaborative, and most importantly, share our passionate interest in fighting cancer. General Description: Under the direction of...

  • Product Manager New Indications

    Vor 7 Tagen

    Basel, Schweiz unisite AG Vollzeit

    Die unisite ag ist ein Dienstleister im Bereich Employer Branding & Talent Management. Wir beraten Kunden aus den Bereichen Chemie, Pharma, Biotech, Medical Device & Life Sciences. Wir suchen hier im Namen unseres Kunden Boehringer Ingelheim: Die Gesundheit und die Lebensqualität von Patienten zu verbessern, ist das Ziel des forschenden Pharmaunternehmens...

  • Regional Marketing Manager Lac Region

    vor 1 Tag

    Basel, Schweiz Recordati Group Vollzeit

    Recordati, established in 1926, is an international pharmaceutical group, listed on the Italian Stock Exchange (Reuters RECI.MI, Bloomberg REC IM, ISIN IT 0003828271), with a total staff of more than 4,300, dedicated to the research, development, manufacturing and marketing of pharmaceuticals. Headquartered in Milan, Italy, Recordati has operations in...

  • Product Manager Komponenten

    Vor 2 Tagen

    Basel, Schweiz Hager Group Vollzeit

    Beschreibung: - Elektrotechnik und Marketing begeistert Sie? Marketingstrategie entwickeln ist Ihre Passion? Dann bewerben Sie sich bei Hager Schweiz, ein Unternehmen der Hager Gruppe! Wir suchen einen Product Manager Komponenten & Systeme für unseren Standort in Emmenbrücke. **Ihre Aufgaben** - Entwicklung des Geschäftsfeldes im Rahmen der...

  • Product Manager in, 80-100%

    Vor 2 Tagen

    Basel, Schweiz Biotta AG Vollzeit

    Dem Dem Credo «Mehr Natur geht in keine Flasche» verpflichtet, stellt die Biotta Manufaktur seit 1957 in Tägerwilen am Bodensee 100% naturbelassene, biologische Gemüse - und Fruchtsäfte her. Bei Biotta leben wir eine offene, familiäre Firmenkultur, handeln unternehmerisch und engagiert und packen jederzeit mit an. Wir freuen uns auf...

  • Product Manager

    Vor 6 Tagen

    Basel, Schweiz JUNGBUNZLAUER SUISSE AG Vollzeit

    To strengthen our Global Product Management Team we are looking for a**Product Manager (f/m) for the Product Group Biogums**: **Tasks and responsibilities**: - Coordination between Sales Team and Production - Monitoring and analysis of sales - Portfolio and inventory management - Support of Production with relevant planning information - Market analyses and...

  • Online-marketing Manager:in

    Vor 5 Tagen

    Basel, Schweiz onlineKarma | Online Marketing Agentur Vollzeit

    **Online-Marketing Manager:in gesucht!** Du bist talentiert, verantwortungsbewusst und kannst zielgerichtet arbeiten und hast Erfahrung im Online-Marketing? Dann bewirb dich jetzt. Wir freuen uns auf dich! Du brauchst im ersten Schritt keinen CV oder Bewerbungsschreiben. **Über onlineKarma** Als Full-Service Online-Agentur setzen wir uns auf...

  • Scientific Product Manager

    Vor 2 Tagen

    Basel, Schweiz Novartis Vollzeit

    Novartis Institutes for BioMedical Research (NIBR) is the global pharmaceutical research organization of Novartis. With approximately 6,000 scientists and physicians around the world, our research is focused on discovering innovative new drugs that will change the practice of medicine. - Over 3000 NIBR scientists regularly document their experiments in their...

  • Product Manager, Customer Reporting Platform

    Gefunden in: Talent CH C2 - vor 2 Wochen

    Basel-Stadt, Schweiz Axalta Vollzeit

    Description : The Product Manager is responsible for overseeing the entire lifecycle of our customer facing reporting platforms (Drivus Digital Services, Tableau KPI dashboards, etc.), from ideation to launch and beyond. They work closely with our development team, customers, and other stakeholders to ensure that end user reporting (business KPIs)...

  • Marketing Manager

    Vor 3 Tagen

    Basel, Schweiz MCH Vollzeit

    Job ID 597 **Your responsibilities** - Develop and execute marketing strategies and tactics in form of integrated marketing plans for Art Basel - Lead creative brief development with internal creative team and/or external agencies - Drive creative production of marketing material and campaign assets that conform with Art Basel's brand positioning - Ensure an...

  • Senior Manager, Digital Marketing

    Gefunden in: Talent CH C2 - vor 2 Wochen

    Basel, Schweiz Lonza Vollzeit

    Today, Lonza is a global leader in life sciences operating across three continents. While Lonza works in science, there’s no magic formula to how they do it. Their greatest scientific solution is talented people working together, devising ideas that help businesses to help people. In exchange, they let their people own their careers. Their ideas, big and...

  • Junior Product Manager

    Vor 3 Tagen

    Basel, Schweiz Helvetia Versicherungen Vollzeit

    Junior Product Manager (w/m/d) Teilzeit/Vollzeit Basel Mit Berufserfahrung Der Urlaub ist die schönste Zeit des Jahres. Umso ärgerlicher, wenn da etwas schiefgeht! Mit deinem Engagement ermöglichst du unseren Kundinnen und Kunden einen sorgenlosen Urlaub. Denn die Europäische Reiseversicherung ERV ist die führende Anbieterin von Lösungen in den...

  • Marketing Manager

    Vor 2 Tagen

    Basel, Schweiz Dechra Pharmaceuticals PLC Vollzeit

    Dechra ist ein wachsendes, global agierendes Unternehmen im Bereich der tierärztlichen Pharmazie. Unsere Kompetenz liegt in der Entwicklung, Herstellung, Vermarktung und dem Verkauf hochwertiger Produkte, die ausschliesslich für Tierärzte weltweit bestimmt sind. **Für unseren Schweizer Standort in Basel suchen wir ab dem 01.07.2023 einen Marketing...

  • Product Manager

    Vor 3 Tagen

    Basel, Schweiz ROCKEN Vollzeit

    Bei unser ROCKEN Partner trifft Tradition auf Innovation. Über 2000 engagierte Mitarbeitende entwickeln über 6000 Köstlichkeiten für die täglichen Genussmomente. **Deine Verantwortung**: - Du baust die Produktpalette weiter aus und entwickelst dazu entsprechende Strategien - Bei Projekten wie z.B. Produkteinführungen und Optimierungen bist du mit...

  • Industry Manager Acoustic

    Gefunden in: Talent CH C2 - vor 2 Wochen

    Basel, Schweiz sefar Vollzeit

    Industry Manager Acoustic Sefar AG Jobportal Sefar Fabrication (Malaysia) Sdn Bhd Sefar Singapore Pte Ltd Project Management, Product Management Fulltime Published: 2024-03-27 published till: 2024-04-27 Industry Manager – Acoustic Sefar Group at a glance Sefar is the world’s leading manufacturer of precision fabrics from monofilaments...

  • Relationship Manager

    Vor 6 Tagen

    Basel, Schweiz BNP Paribas Vollzeit

    **DAILY WORK**: **Function**: Substantially develop the existing Private Wealth Management Banking client base through an effectively designed client acquisition program based on a strong knowledge of the local market and a holistic offering of BNPP’s Wealth Management products and services. **Responsibilities**: Marketing & Sales: Design and implement a...

  • Senior Marketing Manager 100%

    vor 2 Wochen

    Basel, Schweiz DAS ZELT AG Vollzeit

    mit einer betriebswirtschaftlichen Ausbildung und Schwerpunkt Marketing sowie mindestens fünf Jahren ein-schlägiger Berufserfahrung. Als Senior Manager werden Sie perspektivisch die Verantwortung für die Leitung des gesamten Marketingteams übernehmen und direkt an die Geschäftsleitung berichten.Ihre Aufgaben:Entwicklung und Umsetzung innovativer...