Brand Lead Cardiovascular, Renal and Metabolism

vor 5 Monaten

Baar, Schweiz AstraZeneca Vollzeit

**Brand Lead Cardiovascular, Renal and Metabolism**

**Location: Baar, Switzerland**

**Redefining the lives of patients living with amyloidosis**

Are you a strategic problem solver with a passion for driving impactful brand strategies in the healthcare industry? Do you thrive in dynamic, cross-functional environments and have a deep understanding of the patient journey and market dynamics?

If so, we have an exciting opportunity for you to own the pre-launch and launch activities for our cutting-edge therapy for patient living with Transthyretin amyloidosis (ATTR). Be part of AstraZeneca’s ambition to enhance care to improve outcomes for the millions of people who are living with the complexities of Cardiovascular, Renal and Metabolism (CVRM) diseases.

**About the role**

As a brand lead for this position, you will play a pivotal role in leading pre-launch and launch activities for our ground breaking therapy for ATTR patients. This role involves orchestrating annual brand strategic planning, coordinating the execution of the operational plan cross-functionally, and staying informed about market conditions.

The Brand Lead will work closely with internal and external partners to drive the launch strategy, optimize brand positioning, and improve brand impact.

**What you'll do...**
- Develop and implement the brand strategy and tactical plans for the launch, ensuring alignment with overall business objectives and effectively addresses the unique needs of ATTR patients.
- Closely collaborate with cross-functional teams including, market access, medical affairs, sales, and other relevant partners to ensure a unified approach to the launch. Including (but not restricted to) disease awareness activities, promotional materials, educational events, patient support programs and omnichannel campaigns.
- Conduct comprehensive market analysis to understand the treatment landscape, identify unmet needs, and use insights to improve brand strategy and see opportunities.
- Lead all aspects of the execution of launch activities, including promotional materials, market access strategies, and sales force readiness.
- Develop and maintain relationships with key opinion leaders and external partners to gain valuable insights into their needs and development of more relevant and effective solutions that address their challenges.
- Handle the brand budget effectively, ensuring resources are allocated appropriately to support launch activities.
- Ensure that all launch activities meet regulatory and compliance guidelines, working closely with legal and regulatory affairs to mitigate risks and maintain high ethical standards.

**Crucial Skills/Experience**:

- Proven track record in brand management within the pharmaceutical or healthcare industry. Previous experience in CVRM, Neurology or rare disease is a plus.
- Proficient analytical skills to identify actionable insights and develop tailored solutions to address the gaps in the ATTR treatment pathway.
- The ability to identify patient and customer needs and co-create solutions with key partners.
- You are a strong communicator and like to set a good example as a motivator and standout colleague with excellent presentation skills.
- You are an innovative, goal-oriented personality with a high level of self-motivation.
- Ideally you have experience in working at global level or collaboration with regional teams and have an understanding of the drug development lifecycle, commercial as well as market access aspects.
- Problem solving & solution oriented; Safe handling of complex tasks; Critical and quick thinking; Decision-making agility; and results oriented with cross-functional teamwork as strong foundation.
- Influencing skills and stakeholder management cross-functionally and at various seniority level
- Languages: proficient in German and English and French is a plus.

**Why AstraZeneca?**

At AstraZeneca, we are on a journey to bring life-saving medicines to patients. Our role in contributing to decreasing mortality rates globally is clear. We are crafting the future by spotting scientifically led commercial opportunities and acting now to operationalise and scale them. We are driven by the solutions we bring to the healthcare ecosystem, making an impact at every step of the patient journey. We are constantly thinking big to answer new challenges, starting small and scaling fast. We lead Commercial to provide solutions that make a difference, improving our patients' experience and health outcomes. Join us on this journey

  • Brand Lead Cardiovascular, Renal and Metabolism

    vor 5 Monaten

    Baar, Schweiz AstraZeneca Vollzeit

    Brand Lead Cardiovascular, Renal and Metabolism Location: Baar, Switzerland Redefining the lives of patients living with amyloidosis Are you a strategic problem solver with a passion for driving impactful brand strategies in the healthcare industry? Do you thrive in dynamic, cross-functional environments and have a deep understanding of the patient...

  • Key Account Manager Cardiovascular, Renal and Metabolism

    vor 5 Monaten

    Baar, Schweiz AstraZeneca Vollzeit

    Key Account Manager Cardiovascular, Renal and Metabolism (80-100%) AstraZeneca AG Switzerland Redefining the lives of patients living with amyloidosis Are you passionate about innovative therapies ideally, but not exclusive in Cardiovascular or Rare Disease and understand the importance of putting your customer’s and their patients’ needs...

  • Key Account Manager Cardiovascular, Renal and

    vor 5 Monaten

    Baar, Schweiz AstraZeneca Vollzeit

    **Key Account Manager **Cardiovascular, Renal and Metabolism** **(80-100%)** **AstraZeneca AG Switzerland** **Redefining the lives of patients living with amyloidosis** AstraZeneca is a global, science-led, patient-focused biopharmaceutical company that focuses on the discovery, development, and commercialisation of prescription medicines for some of the...

  • Business Unit Director Cardiovascular, Renal and

    vor 1 Monat

    Baar, Schweiz AstraZeneca Vollzeit

    **Position: Business Unit Director Cardiovascular, renal and metabolic disease (CVRM)** **Location: Baar, Switzerland** At AstraZeneca, we’re not afraid to do things differently. We’re resetting expectations of what a bio-pharmaceutical company can be. This means we’re opening up new ways to work, pioneering cutting edge methods and bringing...

  • Brand Lead, International

    vor 2 Monaten

    Baar, Schweiz Exact Sciences Corporation Vollzeit

    **Help us change lives** At Exact Sciences, we’re helping change how the world prevents, detects and guides treatment for cancer. We give patients and clinicians the clarity needed to make confident decisions when they matter most. Join our team to find a purpose-driven career, an inclusive culture, and robust benefits to support your life while you’re...

  • Strategic Brand Communication Leader

    vor 2 Wochen

    Baar, Zug, Schweiz Capri Sun Group Holding AG Vollzeit

    Role OverviewThe Manager Brand Communication and Media is a pivotal role within our organization, responsible for developing and executing comprehensive communication strategies on a global scale. This position involves leading and coordinating with various agencies to create and adapt communication assets for different markets and channels.Key...

  • Brand Lead Oncology

    vor 1 Monat

    Baar, Schweiz AstraZeneca Vollzeit

    **Brand Lead Oncology** Location: Baar, Switzerland **Introduction to Role**: Join us at AstraZeneca as a Brand Lead Oncology in our Oncology Business Unit. We are seeking dedicated and experienced marketers to prepare the launch and improve the potential of our leading portfolio in Breast Cancer. This role is an opportunity to transform the lives of...

  • Brand Lead Respiratory

    vor 6 Monaten

    Baar, Schweiz AstraZeneca Vollzeit

    **Brand Lead Respiratory & Immunology** Location: Baar, Switzerland (hybrid) **Introduction to role**: Join AstraZeneca’s Respiratory & Immunology (R&I) portfolio team, where we work on therapies for Asthma, COPD and auto-immune diseases. This position focuses on advancing our new treatment for patients with respiratory conditions. We are looking for a...

  • Marketing and Brand Development Specialist

    vor 2 Wochen

    Baar, Zug, Schweiz Red Bull Vollzeit

    Job OverviewWe are seeking a highly motivated Marketing and Brand Development Specialist to join our team. In this exciting role, you will be responsible for driving the execution of national University & Sampling Programs, ensuring a premium execution of our sampling program.ResponsibilitiesSampling Program Execution: You will work closely with the Brand...

  • Sales & Marketing Assistant Cvrm (Temporary

    vor 6 Monaten

    Baar, Schweiz AstraZeneca Vollzeit

    **Sales & Marketing Assistant CVRM (temporary contract, 60-70% FTE)** Location: Baar, Switzerland **About AstraZeneca?** At AstraZeneca when we see an opportunity for change, we seize it and make it happen, because any opportunity no matter how small, can be the start of something big. Delivering life-changing medicines is about being ambitious - finding...

  • Brand Lead Oncology

    vor 5 Monaten

    Baar, Schweiz AstraZeneca Vollzeit

    **Brand Lead Oncology** Location: Baar, Switzerland **About AstraZeneca**: AstraZeneca is one of the global leaders in the development and commercialization of innovative drugs for oncologic patients. We strive every day to make cure a reality for the millions of people living with cancer across the world. It is through this relentless quest for...

  • Brand Marketing Specialist

    Vor 7 Tagen

    Baar, Schweiz Red Bull Gruppe Vollzeit

    The Brand team with its “consumer-first” approach is the heart within the Marketing department, ensuring the brand is always portrayed in the right way across all touchpoints.Are you excited about listening to consumers and staying up to speed on the latest consumer and market trends? Then you might be the right person for us: We are looking for a highly...

  • Global Brand Communication Strategist

    vor 3 Wochen

    Baar, Zug, Schweiz Capri Sun Group Holding AG Vollzeit

    Job Title: Global Brand Communication StrategistJob Summary:We are seeking a highly skilled Global Brand Communication Strategist to join our team at Capri Sun Group Holding AG. This is a unique opportunity to develop and execute comprehensive communication strategies on a global scale. Key Responsibilities:• Develop and execute global communications...

  • Global Brand Communication Manager

    vor 4 Wochen

    Baar, Zug, Schweiz Capri Sun Group Holding AG Vollzeit

    Job Title: Global Brand Communication ManagerThe Capri Sun Group Holding AG is seeking a highly skilled Global Brand Communication Manager to join our team. As a key member of our organization, you will be responsible for developing and executing comprehensive communication strategies on a global scale.Key Responsibilities:Develop and execute global...

  • Global Brand Communication Manager

    vor 4 Wochen

    Baar, Zug, Schweiz Capri Sun Group Holding AG Vollzeit

    Scope of the RoleThe Global Brand Communication Manager is responsible for developing and executing comprehensive communication strategies on a global scale. This role involves leading and coordinating with various agencies to create and adapt communication assets for different markets and channels. The manager will drive digital initiatives, including...

  • Global Brand Development Director

    vor 2 Wochen

    Baar, Zug, Schweiz Lotus Bakeries Vollzeit

    Global Marketing Manager Kiddylicious Job DescriptionIn this challenging role, you will be responsible for developing the Kiddylicious brand globally, aligning with the Natural Foods Growth Model. As the brand owner at a global level, you will initiate and develop assets to build the brand's memory structure.Main Responsibilities:Based in Baar, Switzerland,...

  • Global Brand Development Manager

    vor 4 Wochen

    Baar, Zug, Schweiz Lotus Bakeries Vollzeit

    Job Title: Global Brand Development ManagerJob Summary: We are seeking a highly skilled Global Brand Development Manager to join our team at Lotus Bakeries. As a key member of our marketing team, you will be responsible for developing and implementing global brand strategies that drive business growth and expansion.Key Responsibilities:Develop and execute...

  • Graduate - Early Talent

    vor 2 Monaten

    Baar, Schweiz AstraZeneca Vollzeit

    **Join our Early Talent Program in April 2025 in Switzerland** Embark on a dynamic journey in the heart of pharmaceutical innovation. Join us at AstraZeneca, where curiosity meets capability, and where your potential is cultivated to drive the future of healthcare. Our graduate program offers an excellent opportunity to learn, grow, and contribute to an...

  • Brand Marketing Specialist

    vor 1 Woche

    Baar, Schweiz Red Bull AG Vollzeit

    Company DescriptionThe Brand team with its "consumer-first" approach is the heart within the Marketing department, ensuring the brand is always portrayed in the right way across all touchpoints.Are you excited about listening to consumers and staying up to speed on the latest consumer and market trends? Then you might be the right person for us: We are...

  • Brand Marketing Specialist

    vor 1 Woche

    Baar, Schweiz Red Bull AG Vollzeit

    Company DescriptionThe Brand team with its "consumer-first" approach is the heart within the Marketing department, ensuring the brand is always portrayed in the right way across all touchpoints.Are you excited about listening to consumers and staying up to speed on the latest consumer and market trends? Then you might be the right person for us: We are...