Manager, Digital Analytics
vor 2 Monaten
**Responsibilities**:
- Supervise, coach and develop a team of Analysts, guiding them to produce the best outcomes for various digital marketing initiatives
- Work with cross-functional teams in agile and/or lean environments to create top-notch Analytics Measurement Solutions
- Implement and deploy various first-party and third-party tag solutions to collect impactful data
- Analyze large online and offline datasets, develop measurement methodologies, and write technical documentation for medium to large-scale commercial websites
- Serve as a liaison between business and engineering teams
- Identify and implement creative, strategic solutions to complex business problems
- Provide insights on performance through hypothesis testing and monitoring trends
- Create data resources (dashboards/queries/reports) to help guide product strategy, marketing efforts, establish narratives and measure business performance
- Serve as a strategic partner to our Digital Advertising, SEO, and Client Services teams
- Ensure data quality and accuracy of downstream reporting
- Conduct deep-dive analysis across multiple marketing channels to identify trends or opportunities for marketing adjustments.
**Skills and Qualifications**:
- 2+ years in a people management role
- 3+ years experience working with web analytics platforms such as Google Analytics, GA360, Adobe Analytics
- 3+ years proficiency in deploying various first party and third party tags through tag management systems such as Adobe Launch, Google Tag Manager
- Proficiency of technical skills including but not limited to JavaScript, jQuery, SQL, HTML/CSS
- Expert-level knowledge in the process of how data is passed between a website and data layers, as well as, experience engaging with data objects and arrays within the data layer
- Experience and a strong understanding of measurement protocol and post-message API.
**Job Types**: 100%, Permanent
**Salary**: CHF80,000.00 - CHF129,500.00 per year
Schedule:
- 10 Hour Shift
- 8 Hour Shift
- Monday to Friday
Ability to commute/relocate:
- Geneva, GE: Reliably commute or planning to relocate before starting work (required)
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