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Global Patient Finding Lead
vor 3 Wochen
**Job Description** About the role**
Location: Baar, Switzerland
As Biogen portfolio continues to evolve including Rare Disease and beyond, this role leads and drives all Customer Excellence & Operations (CE&O) related patient finding capabilities and activities predominantly, in close collaboration with key cross functional stakeholders:
- You define and align Biogen’s patient finding strategy and operating model (“what is patient finding”) in partnership with the Rare Disease iCoE & PDC Identify global operational plan to develop a structured patient finding scope and approach that can be implemented at both a global and local level for all markets ex-US
- In partnership with key stakeholders (PDC/iCoE/local affiliates), mapping patient journey to identify and activate new innovative solutions with external stakeholders (patient organizations, hospitals, governments, EPI groups etc) to drive initiatives leading to patient identification
- You lead analytical approaches to identify patients via partnership with data sources including patient record/health care data sources/patient registries to identify key customer groups/patient groups to target via affiliates resources or 3rd parties to activate.
- Lead and/or coordinate rare disease patient identification initiatives, either with single affiliates to IDr opportunities for global scaling or broader initiatives across countries to drive initiatives
- Here you proactively gather best practices from across markets to provide central global guidance based on relevant archetype and opportunity, driving identification and scaling of successful initiatives across affiliates
- Define, lead and drive key projects across the omni-channel environment, delivering programs with peripheral, community, and/or multi-disciplinary customers that enable disease awareness, genetic testing, and referral building
- Partner internally with key functions such as Medical, iCoEs, TA’s, PDC, CE&O/Data Science and affiliates to identify new opportunities for successful patient finding initiatives
- Build core patient finding capabilities in close partnership with key stakeholders across the organization
**What you'll do**
- Develop patient finding strategy and operation plan. Defines and scopes clearly what patient finding encompasses and build core patient finding capabilities
- Identify required resources across the organization to support activities
- Lead and drive patient finding activities in close partnership with key stakeholders (internal & external), ensure that initiatives are effectively executed as well as progress and effectiveness continuously monitored and decisions timely made on continuation, scale or stop
- Partner internally and externally to identify and prioritize opportunities and pain points with external organizations/parties for implementable initiatives covering:
a) Before Diagnosis
b) At/Peri Diagnosis
- Identifies and activates advanced analytical initiatives based on access to external data sources and patient journey mapping, that can either lead to direct patient identification or new target groups/dynamic targeting for activation in affiliates
Key sources include:
- Collecting/Contracting Real-world data (registry access, PAG databases etc)
- Exploratory analysis using advances analytics, AI based on multiple data sources
- Leads/facilitates above-market omni-channel campaigns targeting non-prescribers that enable patient finding through disease awareness, genetic testing, referral building
- Being closely embedded with PDC/iCoE/affiliates to explore new opportunities and review progress and prioritization of existing activities across the product lifecycle (from clinical trials through commercialization)
- Leads evaluation of ongoing activities based on effectiveness in creating desired outcomes, drives identification of best practices, and decision making for scaling across affiliates.
- Proactively gathers and shares best practices across affiliates
**Continuous improvement**
- Leading innovation and improvement including full engagement in external capabilities, new, market developments & trends
**Who you are**
Strong communicator and team player. Proven track record of driving change management internally. Credible, dynamic and creative professional with high energy and vision. Innovative thinking. You thrive on challenge and will be highly collaborative, perceptive, you are an analytical problem solver, and exhibit strategic and innovative agility. Someone who manifests trust, and is known for ethics and integrity, and works successfully in a team environment. Excellent communication skills and a strong personal presence.
**Qualifications**
- BA/BS Required. MBA a preferred
- Minimum experience requirements necessary to perform the job
- Minimum 10 years of experience in the pharmaceutical or biotechnology industry
- Proven and extensive experience within rare disease and patient journey mapping / finding initiatives
- Signi
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