Head of Marketing

vor 14 Stunden

Zürich, Schweiz Gravis Robotics Vollzeit

Gravis Robotics is a startup that turns heavy construction machines into intelligent and autonomous robots. Our unique combination of learning-based automation and augmented remote control lets one operator safely conduct a fleet of machines in a gamified environment—from anywhere in the world. Our team has over a decade of academic experience honing the cutting edge of large-scale robotics, and is rapidly growing to bring that expertise into a trillion dollar industry through active deployments with market leaders.

About The Job

Gravis is building the future of construction, and we’re looking for a marketing and communications innovator to craft and share our brand story globally. You will play a key role in shaping our identity and voice, ensuring consistency across all content, campaigns, and partnerships. With a focus on meaningful engagement, you will help us connect with global construction and engineering firms, as well as the project management and construction crews who are our end-users.

Collaborating closely with our engineering, product, and leadership teams, you will develop a deep understanding of our long-term product roadmap. This insight will enable you to create a strategic communication and marketing plan that aligns our ambitious goals with our audiences, making the Gravis name synonymous with innovation in heavy robotic construction. In this role, you’ll lead initiatives across diverse channels—social media, traditional marketing, and experiential campaigns—to engage high-value and diverse audiences.

At the same time, you will create a framework for understanding and improving the efficacy of these initiatives through careful KPIs. As a key team member in a scrappy and fast-paced startup, you will need to bring a broad perspective and vision, while also having the attitude, skills, and follow-through to bring your ideas to life.

Qualifications

  1. University degree in Marketing, Communications, Business Administration or related disciplines
  2. Experience in leading media relations efforts, including building relationships with press outlets, securing media coverage, and managing press releases and announcements to position Gravis as a leader in the industry
  3. Experience in developing and executing communication strategies for product launches, corporate announcements, and key milestones, ensuring alignment across internal and external channels
  4. Excellent verbal and written communication skills, with a knack for crafting compelling stories and clear messaging
  5. Strong ability to collaborate with internal teams and external partners (e.g., creative agencies, contractors, freelancers). Proven experience in creating and executing marketing strategies for global B2B brands
  6. Deep knowledge of marketing strategies and tactics, including analytics, digital marketing (social media, SEO/SEM, CRM), paid media, and events (trade shows)
  7. Beneficial: Experience in the technology, robotics, heavy equipment, or construction sectors

This is an opportunity to join a dynamic and versatile team, and to be part of a young startup that will revolutionize heavy construction. Gravis Robotics offers a competitive salary and a working location in the vibrant city of Zurich. As a forward-facing startup, we understand that work-life balance and flexibility are important considerations for many professionals: If you are a highly qualified candidate with the requisite skills and experience, we encourage you to apply and discuss your preferred working arrangement during the interview process.

Gravis is an equal opportunity employer. We are committed to building an inclusive and diverse team, and do not discriminate based upon race, color, ancestry, national origin, religion, sex, sexual orientation, age, gender identity, gender expression, disability, veteran status, or other legally protected characteristics.

We are an international team that is working to solve problems with a global impact: to facilitate efficient communication and collaboration, proficiency in English is a requirement for all roles.

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