Pharmaceutical Market Researcher
vor 3 Wochen
A leading pharmaceutical client is seeking a Freelance Pharmaceutical Market Researcher. The ideal candidate will have a strong pharmaceutical market research, data analysis, and health economics background. You will be responsible for conducting comprehensive research to support our strategic initiatives and drive decision-making in the pharmaceutical sector.
Responsibilities
- Conduct qualitative and quantitative market research to analyze healthcare trends, competitor activities, and customer needs.
- Design and implement research methodologies, including surveys, interviews, and focus groups.
- Analyze and interpret complex data sets using statistical software and other analytical tools.
- Prepare detailed reports and presentations to communicate findings to stakeholders.
- Collaborate with cross-functional teams, including marketing, product development, and regulatory affairs, to support product launches and strategic planning.
- Stay abreast of industry trends, regulatory changes, and emerging technologies that may impact market dynamics.
- Identify opportunities for market growth and recommend strategies to leverage these opportunities.
- Contribute to the development of marketing strategies based on research insights.
- Previous experience in market research within the pharmaceutical or healthcare industry.
- Proficiency in statistical analysis software (e.g., SPSS, SAS, R) and data visualization tools.
- Strong analytical and critical thinking skills with a keen attention to detail.
- Excellent verbal and written communication skills, with the ability to present complex information clearly.
- Ability to work independently and collaboratively in a fast-paced environment.
- Knowledge of health economics and outcomes research (HEOR) is a plus.
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