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Customer and Market Insights Lead
vor 2 Wochen
About This Role:
This role will lead CMI (Customer & Marketing Insights) within Rare Disease for International Markets and Internation Center of Excellence (ICoE). In the role you act as a Business Partner to key senior stakeholders ensuring business decision are informed by customer and market insights. Within this lies responsibility for business forecasting with the Regional business areas, as well as generating deep product and market development understanding through customer journey insights, competitor insights, and other sources of relevant insights. This role will require close collaboration with key stakeholders including iCoE team members and prioritized markets, presented in a compelling a meaningful way for the business to consume. Drive innovation by bringing all relevant data sources together using innovative solutions for making a clear understanding of the link between business execution efforts and successful business outcomes.
What You'll Do:
- Deliver and support all Customer and Market Insights (CMI) requirements relevant to the assigned portfolio.
- Collaborate deeply with iCoE and market stakeholders to prioritize CMI delivery across the portfolio.
- Develop and communicate a prioritized CMI plan, allocating resources efficiently.
- Execute and present insights in a actionable way for facilitating business decisions or action for senior stakeholders.
- Deliver scenario planning and business forecasting for Regional Business Areas
- Support the Global Insights Generation and Forecasting team in developing long term strategic forecasting
- Provide thought partnership to align and execute CMI requirements across the Biogen portfolio.
- Lead collaboration between Global and local CE&O organizations to enhance CMI and forecasting capabilities.
- Drive innovation by engaging with external capabilities and emerging market trends.
- Partner with Global CE&O leadership to improve and innovate the how insights are embedded into customer engagements.
- Apply continuous improvement mindset across the Global CE&O organization.
Who You Are:
You are an insightful leader who demonstrates strategic thinking and innovation mindset. Your ability to thrive on challenges and work collaboratively makes you a perceptive problem solver. You have developed a proven analytical skillset and are able to translate insights into proposed actions. You possess excellent communication skills and a strong personal presence, comfortable influencing and presenting to senior stakeholders. Your ethical integrity and ability to foster trust are key attributes that enable you to work successfully within a team environment.
Required Skills:
- Mater degree in Science, Business or similar is required.
- Minimum of 7 years of experience in the pharmaceutical or biotechnology industry.
- Significant experience working across the business at senior level in Customer and Market Insights, modelling, and forecasting.
- Proven track record of driving change management and leading people.
- Advanced analytical and strategic skills.
- Participation in defining and implementing global strategy.
- Fluent in English; additional languages beneficial.
Preferred Skills:
- Innovative thinking and a dynamic approach to problem-solving.
- Experience in a highly competitive marketplace.
- Rare disease experience
Why Biogen?
We are a global team with a commitment to excellence, and a pioneering spirit. As a mid-sized biotechnology company, we provide the stability and resources of a well-established business while fostering an environment where individual contributions make a significant impact. Our team encompasses some of the most talented and passionate achievers who have unparalleled opportunities for learning, growth, and expanding their skills. Above all, we work together to deliver life-changing medicines, with every role playing a vital part in our mission. Caring Deeply. Achieving Excellence. Changing Lives.
At Biogen, we are committed to building on our culture of inclusion and belonging that reflects the communities where we operate and the patients we serve. We know that diverse backgrounds, cultures, and perspectives make us a stronger and more innovative company, and we are focused on building teams where every employee feels empowered and inspired. Read on to learn more about our DE&I efforts.
All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, sexual orientation, marital status, race, color, national origin, ancestry, ethnicity, religion, age, veteran status, disability, genetic information or any other basis protected by federal, state or local law. Biogen is an E-Verify Employer in the United States.
