Director, Content

Your Responsibilities:
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800 million people That’s the number of people we reach globally.

Novartis is reimagining medicine to improve and extend people’s lives, and we are finding innovative ways to expand access to our latest treatments.

As a member of the Digital Content & Campaigns (DC&C) Team in the Communications & Engagement (C&E) function, the Director, Content & Digital Production is responsible for translating, developing and executing the creative direction and content for priority business themes supporting Novartis’ reputation and storytelling across digital channels. They translate corporate brand strategy and business partner objectives into compelling, audience-first creative assets that stand out on our digital channels.

So, what’s the job?
- Liaise with business partners and campaign strategists to ideate, define goals and establish creative vision for priority campaigns. Work in collaboration with the DC&C team and internal business partners to tell our stories in the most visually impactful way that cuts through the noise, captivates our target audiences, and increases the Novartis reputation.
- Level-up content excellence beyond its current state. Bring to life content and campaigns that are differentiated in the digital landscape and collaborate with colleagues who specialize in measurement and analytics to evaluate the impact of our storytelling efforts and leverage insight to evolve our online storytelling to best-in-class
- Provide overall strategic and executional guidance for ex-US creative and design services, digital content creators and video producers including third party partners from pre-production through post-production
- Work in close partnership with Video & Digital Production team members (ex-US focus). Help allocate resources and keep line of sight to deliver on deadlines. Negotiate contracts, rate cards and li-censing with the support of Procurement to establish a reliable and evolving network of creative partners with an eye toward continuous modernization of digital content creation.
- Collaborate with colleagues who specialize in measurement and analytics to evaluate the impact of our storytelling efforts and leverage insight to evolve our online storytelling to best-in-class
- Provide on-site production and post-production support, direction and strategic input to align creative vision and content to strategic business needs for both internal and external audiences
- Establish and manage relationships with third party creative partners toward efficiency and innovative content and storytelling techniques and serve as lead creative point of contact for DC&C team members in CET/European time zones. Establish the foundation for a network of content creators and premium content-creation capabilities across the company for long-term content production at scale.

**Commitment to Diversity & Inclusion**:

- Novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve._

**Minimum requirements**

What you’ll bring to the role:

- A passion for storytelling and love of creative. Relevant degree, and working qualifications in storytelling; Proficiency in English required and other languages a plus
- Minimum 10+ years’ experience in storytelling that cuts through the noise with deep creative and production experience across a wide range of media, including photography, video, animation, design and motion graphics
- Understanding of content production workflow with the ability to translate campaign strategy into creative studio direction and tangible content assets
- Experience creating content for social platforms like LinkedIn, Facebook, Instagram, Twitter, YouTube, TikTok. Experience with live/streamed content creation a distinct advantage
- Experience working with content production and management tools like Sprinklr, AirTable, Jira or Adobe Workfront and Adobe Creative Cloud
- Strong knowledge of cultural and media trends with interest in digital and emerging storytelling tools and techniques
- A mindset that models curiosity, openness and solutions-oriented action to support and grow those around you.

Why consider Novartis?
766 million. That’s how many lives our products touched in 2021 and while we’re proud of this, we know there is so much more we could do to help improve and extend people’s lives.

We believe new insights, perspectives and ground-breaking solutions can be found at the intersection of medical science and digital innovation. That a diverse, equitable and inclusive environment inspires new ways of working.

We believe our potential can thrive and grow in an unbossed culture underpinned by integrity, curiosity and flexibility. And we can reinvent what's possible, when we collaborate with courage to aggressively and ambitiously tackle the world’s toughest medical challenges. B