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Social Media Manager Wrangler

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Job Description

Kontoor Brands is a global lifestyle apparel company, with a portfolio of some of the world's most iconic denim brands: Wrangler® and Lee®.

We design, manufacture and distribute superior high-quality products that look good and fit right, giving people around the world the freedom and confidence to express themselves.

Our global community counts more than 15,000 employees and we fosters a culture of collaboration, performance and entrepreneurial spirit.

With our new European Headquarters in Geneva, Switzerland we are on an exciting journey welcoming inclusive, creative and forward-looking employees who can help us build the foundation for the future.

What’s the scope?

This is a super exciting role within the Wrangler Digital Marketing team that will help to shape the future of the brand online.

Your responsibilities as our Social Media Manager Wrangler;
- Drive our organic Social Media agency partner to flawlessly execute the brand’s marcom calendar on all social media channels.
- Ideate creative executions of the brand’s digital marketing calendar on all social media channels.
- Drive content creation through influencers throughout Europe.
- Brief agencies, freelancers, and internal graphic designers for digital assets. Draft up straightforward brief documents with clear goals/expectations and keeping track with delivery deadlines.
- Community management; strategically and proactively build our community online and steer customer service through all social channels
- Evaluate campaigns in Meta Business Manager, TikTok Business Manager, YouTube Creator studio etc. and frequently report results to key stakeholders within the business.
- Control, plan and manage the brand’s local paid and organic social budgets and report to the Sr. Integrated Marketing Manager.
- Evaluate trends, assess new data, and keep up with the development of the digital space within the fashion industry.

Skills for Success:

- Bachelor’s degree in (digital) marketing / communication or related field is recommended.
- At least 5 years of experience within a Social Media role, experience in fashion industry is a plus.
- Excellent knowledge of English language.
- Proficient skill in the use of Apple OSX and Microsoft Word, Excel, and PowerPoint.
- Excellent time-management and organization skills. Structure is key in this role.
- Data-first & analytical mindset.
- Ability to analyze and interpret brand marketing strategies.
- Copywriting skills is a plus.

We offer:
We value trust and transparency and focus on collaboration and teamwork. We live by our clear Purpose, Mission & Values where we strive for continuous innovation & cutting-edge sustainable technology; We offer competitive benefits, perks and personal development opportunities;
- Casual Denim dress code in the office and outside of work
- Discount on our brands; Wrangler® & Lee®
- Exciting challenges in a dynamic team
- Collateral and benefits of a global company
- Attractive salary package with fixed and variable components
- Development opportunities in a growth-driven environment