Global Digital Communications Manager, Beauty
vor 1 Woche
**Global Digital Communications Manager, Beauty & Care**
Europe
Hybrid
As our Global Digital Communications Manager, you will elevate our Beauty & Care business’ digital presence.
You will engage target audiences and drive lead generation and brand loyalty through our communication efforts in the digital space. In this role you will have a critical part in expanding market reach, fostering customer relationships and supporting sales growth.
If you are a digital marketing professional with a passion for the beauty industry and have expertise in digital communications management, we’d love to hear from you
**DEI Statement**
At dsm-firmenich, being a force for good is not optional. Diversity, Equity & Inclusion is a shared responsibility woven into our daily work, benefiting to our People, Customers & Communities and driving business value. Equal access to opportunities is a given, belonging is a shared feeling, authenticity is celebrated.
**Your key responsibilities**:
You will have experience in the B2B digital space, excellent communication skills, and a proven track record in digital marketing to support brand visibility, engagement, and lead generation. Your key areas of responsibilities include:
**Digital Comms. Plan Deployment**:
- Drive and execute our digital communication plans across multiple platforms in alignment with overall brand, campaigns, and communication objectives.
- Craft compelling content that resonates with our B2B audience and promotes the business' solutions and services within the beauty industry.
- Oversee our content calendars and coordinate content creation with internal teams and external partners.
**Website Management**:
- Maintain and update the Beauty & Care’s website with relevant content, ensuring a user-friendly experience that reflects brand identity and drives conversions. Collaborate with designers and developers to optimize website functionality, UX/UI, and SEO.
- Monitor website analytics and traffic to continuously improve site performance.
**Search Engine Marketing (SEM)**:
- Develop and manage SEM campaigns, including Google Ads and other paid search platforms, to drive traffic and lead generation.
- Conduct keyword research and optimize ads for maximum visibility and relevance. Track, analyze, and report on SEM performance and adjust campaigns as needed to meet goals.
**Analytics & Reporting**:
- Track and analyze KPIs across all digital channels, providing insights and recommendations to improve performance.
**We bring**:
- A rich history and a promising future of bold scientific innovation and passionate creation with our customers.
- A space to grow by encouraging and supporting curiosity and an open mindset.
- A culture that prioritizes safety and well-being, both physically and mentally.
- The opportunity to work for a company where sustainability is much more than a claim and is core to our strategy and purpose.
- A firm belief that working together with our customers is the key to achieving great things.
- An eagerness to be one team and learn from each other to bring progress to life and create a better future.
**You bring**:
- Bachelor’s Degree in Marketing, Communications, Digital Media, or a related field.
- 5+ years experience in digital marketing, preferably in the beauty or B2B industry.
- Extensive experience in Content Creation for digital channels.
- Experience in tracking and analyzing KPIs across all digital channels. Build reports, provide and initiate recommendations that will improve performance.
- Excellent written and verbal communication skills with an eye for detail and creativity.
- Strong organizational and time management skills, with the ability to manage multiple projects simultaneously.
**Equal opportunities commitment**
dsm-firmenich is fully dedicated to inclusion because when people feel engaged and empowered, their creativity and innovation drives unprecedented progress. We aim to build a workplace where opportunity really is equal, so everyone can thrive. We do not discriminate: (here,) there’s a place for everyone with us.
dsm-firmenich is an Equal Opportunity and Affirmative Action Employer. Our people are as diverse as our customers. For us that includes a commitment to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of an applicant's race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, marital status, genetic information, protected veteran status, or any other status protected by law.
We are committed to providing reasonable support for disabled applicants in our recruiting process. Should you need assistance, and are comfortable to share this, please let us know.
**About dsm-firmenich**
As innovators in nutrition, health, and beauty, dsm-firmenich reinvents, manufactures, and combines vital nutrients, flavors, and fragrances for the world’s grow
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