Marketing Director
Vor 2 Tagen
Ledgy’s mission is to democratize ownership in startups. We create transparency for all stakeholders of a company and bring scalability to important processes for founders such as managing their stockholders, preparing financing rounds, and granting equity to all their employees.
Our customers are successful European companies, like Wefox, Bitpanda, Gorillas, Trade Republic, and many more.
Since our incorporation in 2017, we’ve been listed every year among the TOP 100 Swiss startups and are ranked as the #1 ICT startup in Switzerland.
Ledgy’s $10m Series A round in September ’21 marked the entry of renowned Silicon Valley investor Sequoia Capital into the Swiss startup ecosystem—almost 50 years after its founding.
Our goal at Ledgy is to use this freshly acquired confidence (and capital) to build one of the greatest teams in Europe and boldly go to where no company has gone before
We are an international and diverse team of 33 people, 50% women, coming from 22 different countries and speaking 20 different languages.
We believe that startups are a main driver of positive change in the world and help create equal opportunities for everyone outside of corporate hierarchies. Humanity needs solutions for the current challenges, like climate change and the best source for this innovation are startups. We try to live by strong moral values and offer an example to other companies, while helping them be more successful with our product so they can drive the change forward.
We believe that equal opportunities for all social groups of society are necessary, and are committed to a culture where everyone feels welcome and respected. Psychological safety and a culture of modesty and openness is important to us.
We sincerely live and work by our beliefs so every hire for us is an important one. We’ve done a great job so far in building our team and our hope is that you will be able to join us.
As a Marketing Director at Ledgy, your mission will be to drive customer research and intelligence to ensure that we are reaching our customers where they are, developing products they want, and getting them to do business with us.
At Ledgy, you will
- Position Ledgy as a market leader and ensure our story is positioned thoughtfully throughout all channels while achieving growth KPIs
- Provide analytical insights into customer acquisition, behavior, and characteristics to identify and engage prospects to ensure a steady increase in new customers and retention
- Identify and plan differentiated and impactful marketing strategies to drive demand, acquire and retain customers across multiple channels
- Explore and test new means of revenue generation—ways to market our products and services
- Work closely with CX and Sales to promote products and services through knowledge sharing, product education, and industry insights
- Direct market and customer research collection, analysis, and interpretation of data to guide marketing strategies and campaigns
The job is a good fit if you
- Are driven to recruit, lead, and mentor top talent to build a world-class marketing organization
- Love to collaborate with our Sales and RevOps teams to monitor business analytics, conduct market research, identify problems and opportunities within the funnels or core product and collaboratively develop solutions
- Are passionate about managing marketing budget and expenditures in a cost-conscious way and proving ROI in a complex industry with sometimes long sales cycles
- Enjoy breaking complex problems into smaller ones and working with data to facilitate your work using such tools as SQL, Python or Excel
- Feel at ease in a fast-paced, disruptive, and high growth environment
Being part of Ledgy means to
- See “the whole journey” and be one of the first team members of a company that scales from Switzerland to be the major player in Europe and globally
- Work with a passionate team with diverse interests such as the outdoors ️, meditation, and space exploration
- Have a chance to get to get to know the startup world and it’s leaders inside and out
- Have flexible working hours, be able to work remotely, and benefit from 25 days of vacation
- Get stock options to become an owner of Ledgy yourself
- Take part in company off-sites and in optional regular team activities
all this to create a fun and productive working environment where personal hobbies and projects have enough space as well.
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