Digital Marketing Strategist

vor 1 Monat

Zug, Zug, Schweiz Papers AG Vollzeit
About Acurast

Acurast's vision is to offer a serverless decentralized cloud, empowering developers with a secure, efficient, and affordable alternative to traditional cloud solutions.

We believe that the current geopolitical landscape necessitates a disruption in the established companies in this space. Our approach leverages mobile devices as the foundation of our cloud, providing a perfect fit for decentralized compute. Mobile devices are objectively more secure, resilient, efficient, and powerful while having a drastically lower acquisition and running cost.

Your Role at Acurast

As a Digital Marketing Strategist, you will articulate Acurast's message to the global audience by crafting a marketing narrative that speaks to the three primary stakeholders of Acurast: Processors, Consumers, and the Community.

  • You will develop and implement impactful communication campaigns targeting diverse audiences to enhance brand awareness and bolster the company's reputation.
  • Create engaging materials to develop Acurast's brand and unique persona across platforms like X/Twitter, Telegram, Discord, etc.
  • Work with technical experts and thought leaders on the team to develop insightful and topical longer-form content like newsletters and articles.
  • Partner with the community and community design community programs to amplify content reach and impact i.e. Acurast Ambassador Program, Acurast Processor Bootstrapping Campaign.
  • Disseminate information about research, products, innovations, and ecosystem-wide updates to ensure global awareness.
  • Actively monitor media, social media, and community platforms, serving as the primary point of contact for support, and responding effectively to inquiries and issues as they emerge. Liaise with engineers and founders to accurately respond to technical questions and building up a personal knowledge pool.
Requirements
  • Proven expertise in crafting tangible marketing narratives and strategic plans for successful Web3 projects.
  • Autonomy and Task Prioritization: As a self-driven professional, you excel in independently managing tasks, taking ownership, and prioritizing activities based on established goals.
  • Team Collaboration: While being autonomous, you bring strong collaboration skills to the table. You actively engage with colleagues, sharing knowledge, ideas, and insights to contribute to the team's overall success and advance Acurast's objectives.
  • Baseline Understanding of Protocols, Technology, and Crypto: Your solid foundation in protocols, technology, and cryptocurrencies provides a valuable baseline understanding.
  • Fluency in English: Your proficiency in both verbal and written English enables you to communicate effectively and engage with a diverse array of stakeholders.
Benefits
  • Remote work opportunities, but you can join the team at our current offices in Zug. When remote, you'll have to be within CET (+/- 3 hours). We frequently go on (fully paid) team events like offsites, dinners, hackathons, ski-weekends, and more.
  • We offer 5 weeks of yearly paid vacation, a competitive salary of $120,000 per year, and a token incentive structure.

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