Senior Marketing Manager

Vor 7 Tagen


Männedorf, Zürich, Schweiz Tecan Vollzeit

About the Role:

We are seeking a highly skilled Senior Marketing Manager to lead our Partnering Business marketing efforts.

About the Team:

You will be part of our dynamic Marketing team, working closely with the Head of Partnering Business and executive team to drive growth and success.

Key Responsibilities:

  • Develop and execute strategic marketing plans to position Tecan's Partnering Business for profitable growth.
  • Collaborate with sales teams to develop and manage key account strategies, ensuring follow-up and lead tracking.
  • Define and manage marketing communications requirements, including product launches, sales training, competitive analysis, and marketing strategy.
  • Work closely with Global Marketing to ensure the Tecan brand accurately reflects OEM services.
  • Develop and manage the Partnering Business marketing and product management budget, ensuring alignment with strategic goals.
  • Develop and track metrics and success criteria for all marketing programs and activities.

About You:

We're looking for a marketing professional with:

  • 10 years of experience in a senior-level marketing function within the Healthcare industry.
  • Experience in strategic planning and execution, change management, and structuring in licensing.
  • Experience in planning marketing strategies, advertising campaigns, and public relations efforts.
  • Experience in selling OEM solutions (hardware, consumables, reagents, service).
  • Strong interpersonal skills and the ability to motivate teams.
  • An entrepreneurial mindset with a focus on value propositions.
  • Fluency in English; German is an asset.

About Tecan:

Tecan is a global leader in life science and in vitro diagnostics, providing innovative solutions for the life science research and diagnostics industries.

Join our team and contribute to making a difference in the world of tomorrow.



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