Marketing Coordinator

vor 1 Woche

Meyrin, Genf, Schweiz Officine Panerai Vollzeit
KEY RESPONSIBILITIES

CUSTOMER RELATIONSHIP MANAGEMENT

Deploy the local client strategy in line with brand priorities and commercial targets
Drive local campaigns and one-to-one activations to support boutiques in reaching their targets
Collect and analyze local customer data, enhance the quality of the local database
Build monthly reporting and track KPIs, using Google Analytics dashboards and Salesforce Service Cloud

EVENT MANAGEMENT SUPPORT

Support on delivering the local event and activation planning for the whole distribution network
Support the boutiques' activities by organizing and executing local clients' events and activations objectives, concept, timing, budget, project management, in collaboration with the Marketing and Commercial teams, at local and HQ level
Produce events' report and monitor results
Manage event budget, process and track related bills, liaise with the accounting team when needed

MARKETING SUPPORT

Share product and brand information internally and to the wholesale partners, support them on their marketing requests (Dealers' kit, ecards, product news, etc.)
Upload any relevant brand content to local and collaborative folders, be responsible for visual assets
Optimize brand and product presence on wholesale partners' websites and social media channels

PROFILE

Master's degree in Business Administration / Marketing or equivalent
Minimum 2 years of experience in Marketing ideally in the luxury industry
Excellent interpersonal and communication skills
Proven organisational and project management skills, able to show track record
Curious, creative, analytical and client-centric mindset
Hands-on and result-driven
Demonstrates agility and a willingness to achieve high standards of performance
Proficiency in Microsoft Office, knowledge of Google Analytics and Salesforce Service Cloud

LANGUAGE SKILLS

Fluent in French and English, German is a strong plus

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