Innovation Leader
vor 1 Monat
About the Role
Global Brand Manager Cadbury – Innovation
We are seeking a talented and experienced Global Brand Manager to join our team in Cadbury Innovation. As a Global Brand Manager, you will be responsible for implementing a portfolio strategy aligned with the brand vision to drive sustainable growth. You will work closely with cross-functional and regional teams to support profit and loss management and future business development plans and objectives, including new product development and platform opportunities.
Key Responsibilities
- Support the brand portfolio strategy and priorities to enable consumer-centric brand portfolio growth.
- Develop annual plans, setting objectives and allocating resources.
- Offer recommendations for integrated commercial plans, develop and execute marketing plans that deliver on revenue and profit forecasts, and share objectives.
- Based on deep consumer insights and innovation, develop and implement integrated marketing plans.
What You'll Bring
- A Bachelor's Degree in Business, Marketing, or a related field.
- Years of relevant professional experience.
- Highly developed analytical skills, coupled with strong conceptual thinking abilities.
- Ability to understand consumer needs both rationally and emotionally, translating these into actionable innovation strategies.
- Exceptional communication and interpersonal skills, with the ability to articulate ideas clearly and collaborate effectively with internal and external stakeholders.
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